After looking into the effects of promotional products on the election as a whole, and speaking to two members of the industry about how Donald Trump’s victory could impact the promotional products…
Read MoreArchives: Articles
Articles
Starline Inc. Appoints Director of Marketing
Starline Inc., Grand Island, N.Y., announced that it has appointed Julie Fritsch director of marketing. Fritsch has more than eight years of industry experience. “Starline is an innovator in decoration and digital technology,” Fritsch said. “It is exciting to be part of a team that is shaping the future of the industry.” “Julie brings a…
Read MoreStarbucks’ Genius Holiday Cups Are a Promotional Dream
Starbucks knows its holiday cups are more than just drinkware—they’re a symbol. Think about it: The iconic red cups are the best indicator of the holiday season. And with that honor comes a lot of responsibility. Starbucks learned that the hard way last year when it released its blank red cups…
Read MoreGreg Muzzillo and Paul Bellantone on Trump’s Impact on the Industry
Last night (well, this morning), Donald Trump shocked the world and won the 2016 presidential election over Democrat Hillary Clinton. The changing of the presidential guard means a potential shift in the country’s economic landscape. So, to get a good look into what this election means for promotional products professionals, we spoke to Paul Bellantone,…
Read MorePanasonic Debuts Flexible Lithium-ion Battery
There’s been a lot of news surrounding lithium-ion batteries lately: between Samsung’s Galaxy Note 7 debacle and the CPSC’s ruling that all hoverboards were unsafe due to the battery’s volatile nature, we heard a lot of scary stuff. But now, we have some good news (or at least intriguing news) surrounding lithium-ion batteries: Panasonic came…
Read MoreCalifornia Votes to Uphold Plastic Bag Ban
Yesterday, Californians got the opportunity to decide whether or not they wanted to validate the state’s previously approved ban of single-use plastic bags—known as Proposition 67. The proposition bans grocery stores and other selected retail outlets from handing…
Read MoreFood for Thought: Finding the Right Food Promotion for Clients
Food doesn’t have the staying power that a tote bag or a stylus does, so why are you selling them? Because it tastes so good. Also there are ways to get your client’s brand on food promotions. No matter how quickly it disappears, it’s still appreciated and thoroughly enjoyed. “So, we feel the purpose of…
Read MoreRoyal Apparel Appoints Customer Service, Custom/Private Label Manager
Royal Apparel, Hauppauge, N.Y., promoted Gisselle Aguilera to manager over both the customer service and custom/private label departments. Aguilera started with Royal Apparel as an intern in 2011. The company expressed its excitement to see her lead the two divisions and work to enhance customer satisfaction. For more information on Royal Apparel, visit www.royalapparel.net.
Read More5 Long-Sleeve Tees End-Users Need This Winter
October was gone in an instant, and before you know it, radio stations will be playing holiday music 24/7. To help your clients’ end-users prepare for the winter chill, give them the gift of these trendy and warm long-sleeve T-shirts. Whether they’re hanging up colorful decorations, shoveling snow or cozying up by the fire, these…
Read MoreThe Wrap: How Donald Trump’s Win Affects the Retail World and More
Here’s what’s happening this week in the apparel world … With Donald Trump winning the presidential election last night, many businesses are left wondering, “How will this affect me?” For retail sales, Forbes predicted consumers will not make big purchases, and small purchases will also decline. Forbes also predicted…
Read More