From wedding dresses to wading pants, camouflage has found its way into almost every nook in the apparel industry. Want to join the fun with your next campaign? Camouflage may help end-users blend in with their surroundings, but these nine pieces of apparel stand out from the rest…
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Last week, the soon-to-be NBA Hall of Famer tweeted a picture of himself wearing a T-shirt that read, “The Real Unaminous MVP,” with the Shaq logo below it, ESPN reported. Yes, “unaminous.” The tweet and misspelled shirt was an attempt to poke fun at Golden State Warriors’ Steph Curry. Instead, it just ended up coming back around on him…
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Over the past few seasons, fashion designers have tried to incorporate fanny packs into their high-end looks, but consumers haven’t gotten on board—yet. But the tides may be changing. During Milan Fashion Week earlier this month, brands dressed up the hands-free accessory in ways that may be able to counter the typical notion of the fanny pack, Bloomberg reported…
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The world of technology moves pretty fast. But no matter how many phone upgrades or software updates we do, there’s one problem the tech world can’t seem to remedy: keeping our phones charged. Luckily, when we’re on the go, we can rely on portable power banks. But one apparel startup wants to make the process even simpler…
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Kanye West releases underwhelming merchandise, Lululemon is headed to the 2016 Summer Olympics, one apparel company takes pocket tees to a new level, donated clothing helps more than trashed clothing, and one school bans Washington Redskins merchandise: Here’s what’s happening this week in the apparel world…
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Last week, the 2020 Tokyo Olympic Games unveiled the first official merchandise for the event. And, according to Inside the Games, on the first day of the release, 15 of the 26 product lines sold out online. The products, which include T-shirts, polo shirts, pin badges, key holders, neck straps and towels, feature the new Tokyo 2020 logo…
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In this industry, we know the power of a T-shirt. We know how many impressions they provide—and how effective those impressions can be. A shirt donning a slogan in support of Orlando combats the hate that caused this tragedy and unites us all in support of our fellow man…
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Columbia gets creative with its shirt labels, Uniqlo wants to be the world’s biggest apparel maker, Forever 21 rips off Kanye West tour merchandise, Amazon notably lacks baby apparel, and Britney Spears teams up with Juicy Couture in creative way: Here’s what’s happening this week in the apparel world…
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When was the last time you considered using tie-dye apparel for your promotion? It is seeing a surprising resurgence. Brands, like Saint Laurent and Elder Statesman, are turning it high-end, and celebrities, including Justin Bieber, Jared Leto and Chris Martin, recently have sported the look, too…
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Under Armour taps fashion designer for new collection, Lululemon’s founder thinks the brand has lost its way, new survey shows consumers want properly fitting clothing, River’s End Apparel offers free decoration on Columbia apparel, and Ralph Lauren undergoes extensive revamp: Here’s what’s happening this week in the apparel world…
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