5 Curling-inspired Lessons in Apparel

This month marks my two-year anniversary of curling. Every Tuesday night, I head to Bucks County Curling Club, put on the proper footwear, grab my broom, stretch, catch up with fellow club members and take the ice. Strangely enough, there’s plenty to be learned from what curlers wear on the ice. Here are a few ideas to keep in mind for your future apparel campaigns, and how to reach out to markets that may seem more specialized than others…

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Republican National Convention ‘Riot’ T-shirts Stir Controversy

The 2016 Republican National Convention comes to downtown Cleveland July 18 to 21—and with it, the potential for controversy should GOP front-runner Donald Trump not earn the Republican nomination. While it’s still a few months away, protesters, supporters and soothsayers alike can prepare for the convention with T-shirts that read, “Greetings from Cleveland: It’s Gonna Be A Riot!”…

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Would You Buy a Snoop Dogg T-shirt for $1,000?

Is $1,000 a little pricey for a T-shirt? How about $924? Vetements, one of the most talked about labels in the fashion industry, is selling an oversized T-shirt featuring a photograph of Snoop Dogg from a Vibe cover shoot by Dan Winters in 1993 for $924, Complex reported. So, why the hefty price point for a shirt that’s not all that original to begin with? Licensing…

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The Wrap: Was a 1,500-Year-Old Mummy Wearing Adidas? and More

Mummy found wearing footwear similar to Adidas’ three-stripe style, H&M hosts World Recycle Week, clothing companies scamming customers via Facebook ads, Arizona Diamondbacks debut eyesore road uniforms, and Under Armour suffers a stock slide: Here’s what’s happening this week in the apparel world…

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Festival Fashion: Rock Your Next Apparel Promotion

By the time summer gets here, it seems like there’s a can’t-miss music festival each weekend. (No, seriously.) Add in touring festivals, like Warped Tour, and major festivals, like Bonnaroo, Firefly and Lollapalooza, and it’s no wonder festival fashion is a hot topic. Here are a few examples of how distributors can take advantage of the season and cater to festivalgoers nationwide…

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Beyoncé Sues Feyoncé Inc. for Trademark Infringement

On Tuesday, Beyoncé filed a lawsuit in Manhattan federal court, suing Texas-based company Feyoncé Inc. for trademark infringement, Reuters reported. The lawsuit calls for the company to stop selling its apparel—think shirts, sweatshirts and tank tops—and coffee mugs that say “Feyoncé” (you know, like, fiancé) on them. It also seeks unspecified damages…

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Why On Earth Did Under Armour Patent a One-armed Jacket?

It all comes down to pitching. On March 29, Under Armour was granted a patent for an “arm warmer,” which looks like a one-armed jacket in drawings filed with the original application two years ago, Bloomberg reported. The jacket is designed for pitchers to help keep their arms warm and loose while their teammates bat…

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Outfit of the Week: April Showers

It’s only the sixth day of April and already the month has lived up to its half of the proverb: “April showers bring May flowers.” Raincoats and umbrellas have been staples for us in the Northeast this past week. But just because it’s dreary outside doesn’t mean we have to dress the same way…

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