Wearable tech is one of today’s major buzzwords. And, perhaps, rightfully so. According to The Motley Fool, shipments of wearable devices increased 139 percent year-over-year—from 35.5 million in 2014 to 85 million in 2015. Here are three wearable tech trends that could prove useful for the promotional products industry…
Read MoreAuthor: Allison Ebner
Variations on a Classic: Baseball Shirts
At a baseball game, I’m always wearing the team’s colors and logos. My go-to shirts are classic baseball ones: team name on the front, player’s last name and number on the back. And I don’t think I’m alone in this. But just because you go for the tried-and-true design doesn’t mean there’s a lack of variety and choices…
Read MoreOutfit of the Week: April Fools’ Day Fun
So far, we’ve spotlighted outfits for men and women—but what about our furry, four-footed family members? Sure, we can have fun picking out different patterned collars for them, but they’ve got their own personalities. And, in a way, their own senses of style. Maybe they want to wear clothes! Or maybe they just make adorable models for showing off how to style menswear…
Read MoreThe Wrap: Camouflage Soars in Popularity, Why Women Pay More for Clothing and More
Camouflage is growing in popularity, women pay more than men for similar apparel, American Apparel appoints new board chairman, Fanatics teams with NFL for quick-turnaround merchandise, and Lululemon launches new, localized storefront: Here’s what’s happening this week in the apparel world…
Read MoreHave Your Designs Been Flagged?
A flag is a symbol of unity. It’s a symbol of pride and belonging. When you put it on something, it’s the ultimate logo. At least that’s how I explain the appearance (and popularity) of the Maryland state flag on just about any product imaginable. I’ve been going to Baltimore for Orioles’ games my entire life and I went to college in Baltimore, too, so I’ve had time to see the trend of this seemingly discordant design take off…
Read MoreOutfit of the Week: St. Patrick’s Day
As far as we’re concerned, holidays are the perfect time to embrace themed apparel. And with St. Patrick’s Day just 8 days away, we’re starting to think about what green things we have to wear—and what we still need to stock up on before then. This year, March 17 falls on a Thursday, so that…
Read MoreThe Wrap: Garment Factory Mass Fainting, Under Armour Olympic Uniforms and More
Mass fainting in Cambodian garment factory, Under Armour debuts Olympic gymnastic uniforms, brothers scam beachgoers with fake jerseys, S&S Activewear debuts redesigned website, St. Patrick’s Day-themed MLB merchandise now available, and Amazon starts new fashion-based show: Here’s what’s happening this week in the apparel world…
Read MoreOutfit of the Week: Men’s Layers
Here on the East Coast, it’s been a different season each day. Yesterday, we didn’t need a jacket. Today, we need to be bundled up. And, Thursday into Friday they’re calling for a little snow. Mother Nature is a fickle woman—and it definitely can make it difficult to figure out what to wear. Admittedly, we’ve…
Read MoreThe Wrap: Virtual Reality T-shirts, March Madness Uniforms and More
T-shirts get a virtual (reality) upgrade, Adidas unveils March Madness postseason uniforms, the Minneapolis SWAT changes the color of its uniforms, parents sue school over dress code that prevents girls from wearing pants, Russell Wilson launches new clothing line, and a Malaysia deems a T-shirt a national security threat: Here’s what’s happening this week in the apparel world…
Read MoreWho Are You Wearing?
Never ask a woman her age, her weight or, apparently, which designer she’s wearing on the red carpet. Well, OK, you can ask about the last one—but you better have a darn good follow-up question. At least according to the #AskHerMore movement. But maybe there’s a simple way around this issue: Branding. Logo placement. Imprinting…
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