With a setting that feels like you’ve stepped into a fairy tale, complete with storybook architecture and snow-capped Alps in the distance, Hunkeler Innovationdays in Lucerne, Switzerland, was a memorable event.
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It’s important to have a sustainability plan in place and to be prepared to speak with your customers about it on a deeper level.
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Printing Impressions caught up with Todd McNab, vice president of client strategy for direct marketing solutions at Sussex, Wisconsin-based Quad, to find out how Generation Z feels about direct mail marketing.
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Ashley Roberts, content director of Printing Impressions, sits down with Dave Leskusky, president of PRINTING United Alliance, to chat about the recently announced ASI Pavilion planned for PRINTING United Expo 2026 in Las Vegas, Nevada.
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After the success of “BookTok,” TikTok’s parent company began publishing digital books in print, and is now partnering with publishing company Zando to expand the operation.
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