If you are a food service company, whether that’s fast food, pre-made dinners or a traditional sit-down restaurant, you are now much more than that. You’re also now a marketing company. At least, if the trend of heavy promotional marketing and merchandise lines is any indication. At the beginning of the pandemic, restaurants were turning…
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The United States Postal Service is still one of the hottest brands in apparel and accessories. And we discovered that the USPS merchandise store, which it used to raise some precious funds during a difficult year, is robust to say the least. Now the postal service is teaming up with CASETiFY for a new line…
Read MoreHave you guys seen the new Xbox Series X? It, uh, kind of looks like a little refrigerator, doesn’t it? Microsoft looked at the memes and thought, “You know what? It does look like a fridge. And that gives us a great idea…” The promotion ended yesterday, but one lucky gamer (and cold-drink enjoyer) will receive the branded refrigerator, worth approximately $2,999 per the contest rules…
Read MoreThere have been two major legislative decisions this week in Jersey, both of which have potential repercussions for the promo industry. Yesterday, Gov. Phil Murphy signed into law a ban on single-use plastic bags, paper bags, plastic straws and other plastic packaging. And the state voted on Tuesday to legalize recreational cannabis in the state…
Read MoreHow do you make a better T-shirt? Sure, you can use soft materials, source the materials responsibly or use some really nice ink for the decoration. But at the end of the day, it’s still just a T-shirt. But what if it smelled? No, not like a gym shirt. I mean like those scratch-n-sniff stickers…
Read MoreUnder Armour reportedly announced this week that it will end more than 2,000 existing wholesale partnerships, focusing instead on its direct-to-consumer business. The apparel company reported more than 50 percent growth in e-commerce business during its third fiscal quarter, with a 17 percent increase in direct-to-consumer business…
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Bella+Canvas can now gloat that it has made the most expensive T-shirt ever. No, distributors and end-buyers don’t need to suddenly worry about spending a small fortune for a cotton tee. British Artist Damien Hirst, who has done expensive collaborations with brands like Supreme, started a contest to give away one of his own T-shirts…
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Everybody feeling OK? Did you at least get a few hours of sleep? We’ve been refreshing the news just like everyone else, but it’s good to step away for a second and decompress. What better way to momentarily check out than looking at some fun and creative promotional products? We can’t think of anything more fun and relaxing (except maybe mini golf)…
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The WWE has managed to almost completely offset revenue losses from not being able to sell merchandise at arenas by pivoting to e-commerce. The entertainment brand, which faced the same uncertainty as traditional sports unable to perform in front of arenas full of fans, saw e-commerce sales grow from $18.9 million to $27.7 million year-over-year for September…
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Finally, we have a view of the highly anticipated Masters Tournament online shop—a first for the golf world, as usually the merchandise is only available for people who made it to Augusta National. You still need to have a ticket to the event, which was originally planned for April, but at least we can get a better feel for what merch is available without…
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