We’re surprised it took this long: Hormel Foods is giving away bacon-scented masks. Each request will be met with a donation of one meal to Feeding America, too. The mask is a two-ply multi-fiber cloth mask “to keep the delicious smell of bacon always wrapped around your nose and mouth.” There’s also an immersive branding campaign…
Read MoreAuthor: Brendan Menapace
McDonald’s Is Back With Another Celebrity Meal/Merch Tie-In, and It’s Expensive as Heck
After we all got done telling them Cactus Jack sent us for the Travis Scott meal (and subsequent insane merchandise drop), McDonald’s teamed up with J Balvin for another branded meal and merchandise tie-in. And it’s not like this was an item or two. There’s an entire merchandise shop that includes, like, a zillion items…
Read MoreTeespring Adds ‘Digital Merchandise’ to Its Product Offering for Online Content Creators
Following up on its moves to give TikTok and YouTube creators ways to sell merchandise directly in-app, Teespring is now giving online content creators the option of selling “digital merchandise.” It’s an interesting twist for a company that built itself on T-shirts to now deal with digital products like filters, digital planners and other social-media ready “items”…
Read MoreStart-Up Creates Fully Biodegradable Plastic Water Bottle
Cove, a California-based company, received financial backing to create a water bottle made entirely from biodegradable materials, including the cap, label and adhesives. The product is set for a small launch in December, and a wider release in stores in January, according to the Philadelphia Inquirer…
Read MoreWhat’s New With iPhone 12? MagSafe Technology for Accessories (But No Headphones or Charging Block)
Yesterday, Apple unveiled the highly anticipated iPhone 12 models. We say “models” because, like the last few iPhone releases, there’s not just one singular design. There’s the iPhone 12, the 12 Mini and two sizes of the 12 Pro. Apple users might recognize some design elements. The squared-off edges are reminiscent of the iPhone 5.…
Read MoreDelta Apparel Introduces New On-Demand Digital Print Program
Delta Apparel, Greenville, S.C., announced the opening of its first ‘On Demand DC,’ fulfillment program, expanding its digital print business. Through the program, Delta will open its ninth DTG2Go business, integrated with apparel retailer Hot Topic’s Nashville distribution center. This will reduce Hot Topic’s shipping costs and give it the opportunity to increase its use…
Read MoreH&M Turns Old T-shirts Into Sweaters and Blankets In Store
Apparel recycling is getting more advanced by the day, and fast fashion brands like H&M are doing their bit to repair their reputation for selling cheap, short-lived apparel destined for a landfill. Some H&M locations in Stockholm are now going to have an in-store apparel…
Read MoreNintendo Takes Legal Action Against TikTok Adult-Content Streamer Making ‘Pokemon’ Branded Apparel
Nintendo has issued a cease and desist order against a TikTok user that it feels is not only improperly using its intellectual property, but using it in a way that doesn’t align with its family-friendly reputation. Nintendo reached out to the TikTok creator formerly known as Pokeprincxss, who was selling merchandise featuring her own Nintendo-influenced name and pictures of Pokemon…
Read MoreKanye’s 2020 Presidential Merchandise Is Expensive, Possibly Plagiarized and a Lesson for Future Candidates
It’s hard to take Kanye West’s presidential run as seriously as he seems to. He’s not even on the ballot in some states, and this always seemed like more of a branding opportunity than an actual attempt to land in the Oval Office. But, of course, Kanye still dropped official campaign merchandise. And, on brand for Kanye, it’s much more streetwear drop than traditional campaign merch…
Read More‘NBA 2K21’ Includes Disney-Specific In-Game Merchandise
To the surprise of absolutely no one, Disney is capitalizing on hosting the NBA this season by inserting Disney-branded apparel into “NBA 2K21.” It seems like gratuitous branding at first, but it’s just attention to detail, since this year’s NBA season was unlike any other. Disney knows a thing or two about attention to detail, especially when it comes to video game merchandise tie-ins…
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