Reebok’s $70 million sponsorship deal with the UFC has apparently been a point of contention with UFC fighters, due to the fact that the contract states that they can’t wear other companies’ logos at UFC events. That means they can’t get royalties from their other sponsors.
Read MoreAuthor: Brendan Menapace
Elon Musk Says ‘Probably’ to Replica Astronaut Suits, ‘Sure’ to Model Rockets as SpaceX Merch
If you give Elon Musk credit for literally nothing else, you simply must hand it to the guy for being tuned in on social media (for better or worse). In this case, it’s for the better, since he seems to have heard the cries of space travel fanatics and has promised some upcoming SpaceX merch, delivered in classic Elon fashion…
Read MoreStarbucks Merchandise Is Selling Like Crazy (But Starbucks Won’t See a Dime of It)
Orders of Starbucks merch on some reseller sites have increased by more than 100 since most states and cities went on lockdown in March. But with no online store of its own and a lot of customers still without the option of going into physical locations, Starbucks is missing out on a huge amount of potential revenue from merchandise sales…
Read MoreComic-Con Uses Vintage Designs for Canceled Event Merchandise
Due to the current situation, fans from all over the world aren’t going to be able to make any Comic-Con memories this year. But, they can at least wear new (old) memories proudly. Comic-Con is relying on nostalgia, selling a line of event merchandise that commemorates the event but uses vintage designs from past Comic-Cons…
Read MoreScientists Are Working on Face Masks That Kill Coronavirus On Contact
Scientists are working on creating a treatment for face masks that not only prevent pathogens from spreading, but actually kills the virus on contact. According to Newsweek, researchers at the University of Kentucky have been working on a mask that would “capture and deactivate” the SARS-CoV-2 virus that causes COVID-19…
Read MoreWhy T-shirt Sellers Aren’t Happy About NASA’s SpaceX Launch
If you go down to Cape Canaveral to watch a typical NASA launch, you’ll see all kinds of merchandise sellers hawking commemorative apparel. But, if you go today to see SpaceX launch NASA astronauts to the International Space Station, you’ll come back empty-handed. And that’s irritating to a lot of local merchandise sellers…
Read MorePromo History Lesson: How Jagermeister Skirted German Regulations to Put Its Logo on Soccer Jerseys
This week’s Promo History Lesson comes to you all the way from 1970s West Germany, where Jagermeister was trying to find a way to market its brand through soccer, but had to deal with the fact that, at the time, shirt sponsorship was against the rules of the German Bundesliga…
Read MoreApple Update Makes It Easier to Unlock Face ID Enabled iPhones While Wearing a Mask
For those of us with fancy iPhones that recognize our faces, face masks might create some difficulty. But, since wearing a face mask in public spaces seems to be the norm for the foreseeable future, Apple has adapted to the times and made it so iPhone users can still easily unlock their phones with its Face ID function, even when they’re wearing a mask…
Read MorePM Screen Time: Vapor Apparel’s Chris Bernat on Apparel That’s Selling, Pivoting Your Business
On this episode of PM Screen Time, Chris Bernat of Vapor Apparel joins Sean and Brendan to talk about how Vapor has pivoted its business during the COVID-19 pandemic, apparel products that are still selling consistently, the uptick in e-commerce solutions and more…
Read MoreWu-Tang Clan Is Selling Co-Branded Hand Sanitizer to Help Ottawa Health Organizations
As the old saying goes, “Wu-Tang is for the children.” By that, we mean members of the Wu-Tang Clan are doing their part to help communities and people in need by selling co-branded hand sanitizer and T-shirts to benefit a city far from their own Shaolin (Staten Island). Now, take this moment to toss up…
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