Jif Peanut Butter and Giphy have teamed up to solve the “gif” versus “jif” by creating two labels for Jif peanut butter. One says “Jif” and one says “Gif.” Actually, it seems like they’re just making the whole thing more complicated. Honestly, we’re surprised it took both parties this long to think of this. This seems like something…
Read MoreAuthor: Brendan Menapace
The Smithsonian Is Tracking Down 2020 Election Promotional Products for Its Long-Running Political Merch Collection
To anyone who thinks promo items are nothing but “trinkets and trash,” may we refer you to the curators at the Smithsonian? They’re tracking down promotional items from the 2020 Presidential Election to document them as part of a long-running collection of American election merchandise…
Read MoreDetroit Distributor Starts Promo Brand to Benefit Pups In Need
Detroit-based promotional products distributor Tameria Heard already has a successful business in Corporate 52 Marketing Group, which includes big-name clients like the Detroit Tigers and Quicken Loans, but now she has something of a “pet project” on the side. It was Heard’s love of dogs, including her own, that influenced her to start Swaggles—a new…
Read MoreYankees Minor League Affiliate Mocks Astros Cheating Scandal With Promotional Trash Cans Giveaway
The Staten Island Yankees, a Minor League affiliate of the New York Yankees, are mocking the Houston Astros’ cheating scandal in spectacular fashion. When the Tri-City ValleyCats, an Astros farm team, come to town on Sept. 3, the first 500 fans will receive a promotional mini trash can…
Read MoreCoronavirus Impacts on Promo Products Industry: The Latest on Supplier Expectations, Factory Disruptions and Uncertainty
The number of reported coronavirus cases and death in China are rising. While China has worked consistently to contain the spread, uncertainty and a dwindling workforce has hamstrung some promotional products businesses that source from China. Here are the latest projections and info on industry impacts…
Read MoreThis Spring You Can Get Supreme Oreos, Catcher’s Gear and Ziploc Bags
We’re not saying Supreme has gone fully into “let’s just put our logo on whatever and they’ll buy it” mode, but the company’s Spring line of items includes baseball catcher’s gear, a tool set, co-branded Ziploc bags and Oreo cookies…
Read MoreThere’s Big Promotional Products Sales Opportunity in the (Still-Growing) Craft Brewery Boom
In the increasingly competitive craft beer market, including both distributed and in-brewery sales, these companies need to get their name out there. They are looking for an audience that is looking for its next favorite beer.
Read MoreVans Reissue’s ‘Fast Times’ Sneakers Originally From 1982 Premiere
Vans is bringing its “Fast Times at Ridgemont High”-branded slip-ons, originally made for the movie’s premiere, back to life as part of Vans’ Anaheim Factory Collection, which features footwear hand-made like the ones in the ’82…
Read MoreNike’s New ‘Move to Zero’ Campaign: Sustainable Athleticwear, Shoe Recycling Bins and No More Single-Use Plastics at Corporate Campuses
Nike is joining the ranks of companies looking to eliminate waste in their production processes. And, as Nike tends to do with all of its projects, it’s going big with it. Through its Move to Zero campaign, Nike’s end-goal is zero carbon and zero waste. The company outlined how it plans to do this in five steps…
Read MoreKFC and Crocs Collaborate on Chicken-Scented Clogs for NY Fashion Week
For the fried chicken enthusiast who also wants to wear minimal footwear, the KFC x Crocs collaboration has shoes that will have everyone asking where they came from and, more importantly, “What’s that smell?” That’s right. They smell like chicken…
Read More