Tim Horton’s New Branded Apparel Store Loves a Theme

After a few successful promotional drops (including a collaboration with arguably Canada’s most famous son after Wayne Gretzky), Tim Hortons launched a full online store to rival the competition in the food space who have fully embraced the lifestyle brand double-life.

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3M to Pay $6 Billion Over Earplug Case

3M will pay $6.01 billion to settle lawsuits brought about by U.S. military veterans and other service members who said they suffered hearing loss from using the company’s earplugs. The suit, according to Reuters, became the largest mass tort litigation in U.S. history. 3M attempted to move the lawsuits into bankruptcy court to limit its…

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British Vodka Brand Forced to Pull Branded Gun-Shaped Promo

Au Vodka, a British liquor brand, received complaints over its gun-shaped novelty items, which uses a trigger system to “fire” money in night clubs or at parties, ultimately ending with a UK’s alcoholic beverage industry group drawing a line between the product and violent imagery.

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