Just like the leftover World Series merchandise celebrating a hypothetical Cleveland Indians victory, leftover campaign merchandise has to go somewhere. Unlike the Indians gear, which met its untimely demise, campaign merchandise from both the Clinton and Trump camps will go to supporters for a discounted price. The Hillary Clinton campaign sent out an email blast…
Read MoreAuthor: Brendan Menapace
Last Chance to Vote! PM Video Battle: Maple Ridge Farms Versus Bella+Canvas
Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: The weather is in the 60s today, but there are rumors of snow coming to Pennsylvania soon. Make up your mind, nature.) Last week, Maple Ridge Farms won again, and…
Read MoreInterview: American Apparel’s Future Under Gildan
Now that the dust has settled a bit on Montreal-based Gildan Activewear’s proposed acquisition of Los Angeles-based American Apparel’s intellectual property assets and some manufacturing assets, many are left wondering, what now? To dig deeper into how Gildan Activewear plans to use the American Apparel brand, we spoke with Gary Bell, vice president of corporate marketing…
Read MoreThe Impact of a Minimum Wage Hike
As more of President-elect Donald Trump’s plans for the next four years surface, we’ve addressed how certain policies could affect promotional products professionals and their businesses. For…
Read MoreAuthorities Issue Counterfeiting Warnings For Multiple Sports Teams
Now is a big time for sports. The World Series just wrapped up, the NFL season is getting down to crunch time, and the hockey and basketball seasons are just getting started. So, it makes sense for merchandisers to cash in on the fans’ excitement. But, as we’ve seen plenty of times before, not all…
Read MoreUSPS Posts $5.6B Loss for 2016
After announcing a price increase for stamps, the United States Postal Service (USPS) reported a $5.6 billion loss for this year. According to The Hill, USPS had $610 million in controllable income for this year, down from $1.2 billion last year. This loss increased from $5.1 billion last year. “To drive growth in revenue and better…
Read MoreThe Right Fit: Perfecting Jacket Promotions
Some people don’t like the end of summer. They’re dragged kicking and screaming from the months of shorts and sunblock into the cool breeze of fall. We’re not like them. We look forward to bonfires,…
Read MoreTrump Transition Memo Details NAFTA Withdrawal, Trade Negotiations
As President-elect Donald Trump starts unveiling his plans for the next four years in the Oval Office, we’ve seen him discuss the potential tariffs on Chinese and Mexican goods and…
Read MoreDov Charney Weighs in on American Apparel Sale
Dov Charney may not be doing a victory dance (at least not in public), but there certainly is an “I told you so” vibe in the air, following American Apparel—the company he founded…
Read MoreKorea Line Wins Bid for Hanjin Shipping Assets
After an arduous journey through bankruptcy, stranded cargo and port backups, the story of Hanjin Shipping finally is coming to a close, now that Korea Line Corp. won a contest for some assets of the…
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