Every company needs to be a lifestyle company to some extent it seems. Look at some of the biggest sales verticals for promotional products. Look at the food and drink, automotive, and sports sectors. And now, big music brands like Fender and Gibson are doing the same with all sorts of merchandise.
Read MoreAuthor: Brendan Menapace
Storm Duds Raingear Umbrella Featured at ‘Mission: Impossible’ Global Premier
Storm Duds Raingear, Attleboro, MA, got the red-carpet treatment when one of their products was used by Tom Cruise at the “Mission: Impossible – Dead Reckoning Part One” global premier in Rome. “The team at Storm Duds Raingear was excited when we were chosen as the preferred supplier,” says…
Read MoreBoost Your Holiday Gift Program ROI with These 5 Helpful Tips
Businesses make significant investments in their holiday gift programs, from hundreds to hundreds of thousands of dollars. With a little proper planning you can be assured of getting the best ROI from your program.
Read More4th Quarter Selling Guide: Making the Most of the End of the Year
As the year comes to a close, take a look at what end-users will be looking for in terms of year-end gifts, appreciation, and cozy ways to stay indoors during the colder months. Some product categories are holdovers from the pandemic, though lockdown days are behind us.
Read MoreTaiwan Pet Company Accuses Tesla of Copying Cardboard Cat Box Design
A few days ago, we reported that Tesla was selling a cardboard litter box/cat bed that matched the angular shape of its yet-to-be-released Cybertruck. It turns out, the angles and shape might be coincidental, as a Taiwan-based pet company is claiming Tesla “borrowed” its existing design. https://twitter.com/Focus_Taiwan/status/1692111494476095748 According to Focus Taiwan, the Taiwan-based based Hulumao…
Read MoreSpotify’s Band Shirt Day Shows the Power of a T-shirt (As Well as Online Shopping)
Spotify announced this week that it would hold the second-annual event called Band Shirt Day on September 15, in cooperation with MerchFriends, which is a nonprofit organization that helps build “a sustainable ecosystem for independent music merchandise.”
Read MoreA First Look at Ralph Lauren’s Ryder Cup Golf Apparel
Ralph Lauren does a pretty good job designing apparel for the U.S.’s premier athletes. The designer brand’s Team USA gear for the Olympics is always interesting, and creates influence elsewhere in the apparel world, as other companies look to replicate the mixes of style and athletic function. In the promotional apparel space, golf is a…
Read MoreMinnesota Cookie Company Partners with The Black Keys for Combination Concert T-shirt
At the Minnesota State Fair, Sweet Martha’s Cookie Jar is selling co-branded T-shirts with the fair’s headlining musical act, The Black Keys. The shirts are limited to just 250, and are only available at the concert.
Read MoreTesla Wins ‘Tesla Beer’ Trademark Suit in China, Paving the Way for More ‘Cybertruck’ Beer
Tesla has already been selling very sleek Cybertruck promo beer in Europe. Now it is another step closer to selling alcoholic promotional products across the globe thanks to a trademark suit in China.
Read MoreWomen’s World Cup Merchandise Manufacturers Claim Verbal Abuse, Threats to Jobs, Missing Wages
Female workers in Bangladesh who have been making merchandise for FIFA, claim that they have been subject to verbal abuse, threats to job loss if they become pregnant, unpaid overtime, and payment below minimum wage. Human rights researcher Equidemn, which put together the report, has criticized FIFA and its president Gianni Infantino, for seemingly learning…
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