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Author: Brendan Menapace

How Big Frog Custom Became Less About T-shirts and Expanded Into ‘& More’ By Adding Hard Goods

Big Frog Custom T-shirts & More, a retail-facing custom apparel business, is expanding into hard goods. President and CEO Tina Bacon-DeFrece explains the process and pain points throughout the transition.

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Debunking ‘The Customer Is Always Right’ Myth and Delivering Solutions for Difficult Asks

It’s a sales ethos carved into the commandments of doing business. “The customer is always right.” But, hear us out, what if it’s also kind of, well, wrong?

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Convergence Corner: Finding Something for Everyone in the Trucking Industry

Executive Print & Promo has a long history in print. The St. Louis, Missouri-based distributor has been in the print world for nearly 60 years, and added promo a little more than halfway into its history. In that time, its staff, like Stacey Wilks, who serves as the lead of customer relations, has excelled at…

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Grow Sales within the Beverage Market for Local to National Success

The meteoric rise of the beverage market is all around us: From reusable water bottles to the plethora of specialized beverage options, the branding opportunities that beverages provide are at an all-time high. If you need any more proof other than what you’re seeing on the streets, look at these numbers: Statista did a report…

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How BDA Combined MLB and ‘Barbie’ for Mattel’s Ballpark Theme Nights

The Woodinville, Washington, distributor created ballpark giveaways as part of multiple co-branded events with Mattel and multiple MLB teams.

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Picking Up Speed: Rush Orders Are Back On The Rise

Sourcing chaos compelled end-buyers to order earlier and wait longer. But now, rush orders are back on the rise.

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Meyers Acquires Johnson Printing and Packaging, Expanding Into Folding Cartons, POP Displays

Meyers, a Minneapolis-based packaging printer and supplier that focuses on sustainable products, announced the acquisition of Johnson Printing and Packaging Corporation in an effort to bolster its offerings of folding cartons and point-of-purchase displays.

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Facilisgroup Hosts In-Person ThreeSixty Course in Canada

Facilisgroup, a software provider/distributor-partnering company for the industry, recently hosted its first in-person ThreeSixty sales training course in Toronto.

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What the Bangladesh Protests Mean for the Apparel Supply Chain

The deadly protests could leave a lasting effect on the country’s manufacturing economy, as curfews close factories and companies potentially move operations.

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IPS’s ‘STiCKi’ Rebrand Reflects ‘Single-Source Supplier’ Status

The purpose of a brand name is to stick with the customer. When IPS wanted to rebrand to reflect its new identity beyond just traditional print products and as a service provider to the promotional products industry, it looked at the name of one of the products it currently offered and saw potential as a…

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