The saga regarding the merger between Framingham, Massachusetts-based Staples and Boca Raton, Florida-based Office Depot will continue, after a court hearing ended yesterday with no ruling. The merger, which the Federal Trade Commission (FTC) opposes, has been in the works for some time. In January, we reported that Staples and Office Depot waived the merger-agreement…
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Each month, Promo Marketing talks to promotional products distributors about promotions that stood out to them as part of our “My Best Promotion” feature. The warm weather of summer is almost here, and we’re pretty excited about impending pool parties…
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Remember the $200,000 gift bag for the Academy Awards that include some, well, interesting, items? The one that turned out to not be associated with the academy at all? Well, after the Academy of Motion Picture Arts and Sciences raised concerns with the creator of the bag, Los…
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The 2016 NCAA Men’s Basketball Tournament ends tonight, with the Villanova University Wildcats facing The University of North Carolina (UNC) Tarheels. While the University of North Carolina is still looking to win on the court, it’s already won the battle of merchandise. According…
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A new study finds that teenagers who own items, like hats, T-shirts and can coolers, branded with alcohol company logos are more likely to drink. According to the Rapid City Journal, Australian researchers analyzed 13 studies that focused on alcohol-branded merchandise and teen drinking. Four of the studies…
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Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: Your shoelace is untied. Gotcha.) Last week, KTI Networks/KTI Promo won, and now will face RushImprint. The winner will be decided by a simple poll. The poll will close…
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Is there anything Kanye West can’t do? After a hugely successful merchandise launch following the release of his “The Life of Pablo” album, West is setting his business sights on the promotional apparel industry. It might seem like a bizarre venture for the artist, considering he’s doing so well with consumer launches, like the Yeezy Boost…
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After Los Angeles-based American Apparel’s restructure plan was approved in court—albeit after contention from founder and former CEO Dov Charney—the company has moved out of bankruptcy and announced that it has appointed Paul R. Charron, former CEO of Liz Claiborne, as its chairman. According to the Los Angeles Times, Charron is joining American Apparel’s seven-seat…
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During the last year, we’ve reported on numerous cities and towns that are considering banning plastic bags. In June, Hawaii effectively banned plastic bags. In August, Chicago began rolling out its ban on single-use plastic bags. Two weeks ago, Wisconsin considered banning single-use plastic bags. Now, Cambridge, Mass., has…
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Sports fans love to show their devotion (literally) on their sleeves. Heck, as we saw yesterday, some people own multiple shirts for the same teams. This shouldn’t come as much of a shock. According to a study by Market Research Reports, professional sports leagues,…
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