Peyton Manning and the Denver Broncos (specifically Von Miller) won Super Bowl 50 over the momentum-fueled Carolina Panthers. This was Manning’s record-breaking 200th career win, so with all of these round numbers here, we can practically see the “Peyton Manning: 200 career wins, Super Bowl 50 champion,” merchandise now…
Read More
A lot of people say that Beyoncé is the best in the business. Today, we can say that the business we’re referring to is marketing. After dropping a surprise new song before her Super Bowl 50 halftime show performance, Beyoncé also debuted a new line of apparel and accessories relating to her new song, “Formation,”…
Read More
CustomInk, Fairfax, Va., has acquired Represent, a Los Angeles-based online merchandise company. According to TechCrunch, CustomInk acquired Represent for close to $100 million in a cash and stock deal. Represent, founded in 2014, allows users to create and sell apparel and accessories similarly to how CustomInk does. What sets Represent apart is that it works…
Read MorePromo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: The Super Bowl is this weekend! I won’t lie. At the beginning of this season, I was sure that my Eagles would be in it. But we can’t…
Read More
Evernote, the popular smartphone app for cross-platform note-taking, had tried its hand at physical products, like notebooks, backpacks and wallets. Now, after three years of selling these items, the company shut down its Evernote Market on Feb. 3. According to The Verge, some Evernote-branded items,…
Read More
This year, the University of Alabama football team won its 16th NCAA National Championship. Naturally, some used “Sweet 16” to commemorate the win, but you won’t see any official Alabama merchandise with that phrase. That’s because “Sweet 16″…
Read More
Getting young people out to the ballots is important for candidates. Over time, we’ve seen candidates employ a lot of techniques to try to appeal to the young voters—some have been effective, others fall flat. Here are a few of the more recent ways the presidential candidates are trying to appeal to millennials. 1. “Loud and…
Read More
The Consumer Product Safety Commission (CPSC) announced that Microsoft, Redmond, Wash., is recalling AC power cords for its Surface Pro devices sold in Canada due to fire and shock hazard. The recall involves AC power cords sold with the Microsoft Surface…
Read More
In January, Prime Line, Bridgeport, Conn., acquired Gaffney, South Carolina-based Jetline, in a move that made big news in the promotional products industry. With two large companies, some might think that it would be a tumultuous process, but Jeff Lederer, CEO of Prime Line, and Eric Levin, executive vice president for Prime Line, told Promo Marketing…
Read More
For Don Kriener, selling campaign merchandise is a family tradition. His father and grandfather sold buttons at JFK’s 1960 inauguration. According to GQ, Kriener has been in the game since 1988. He sold $218,000 worth of Barack Obama buttons in 2008, making $60,000 in…
Read More