Chips Ahoy is joining other food brands by creating limited merchandise for the NTWRK platform, but doing things a little differently by piecing together a branded kit for its birthday celebration. The Chips Ahoy! Happiest Party Kit container products like branded birthday candles, cookie-shaped confetti, a disposable camera, a wireless Bluetooth speaker with power bank…
Read MoreAdidas filed, and then quickly withdrew, a trademark dispute with the Black Lives Matter Global Network Foundation over the organization’s use of a three-stripe logo. BLMGNF filed a trademark request in 2020 to use the stripes on apparel, drinkware, and other branded products.
Read MoreTaylor Swift fans are a devoted bunch. Even the slightest criticism on social media is enough to draw the ire from the “Swifties.” So, you can imagine how they felt when the merchandise they got at Swift’s career-spanning “Eras” tour couldn’t hold up to a simple wash.
Read MoreThere are of course myriad takeaways and implications of a former president being indicted, such as how it could affect the 2024 election, what sort of legal precedent it sets, etc. But, perhaps unsurprisingly, one of the first things both Trump and Daniels did was turn to branded merchandise in this moment.
Read MoreIf you thought you saw big prices and demand for the branded products left behind from Silicon Valley Bank’s collapse, wait until you see what branded gold bars are going for following Credit Suisse’s purchase by UBS.
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Ink and coating manufacturer INX International announced yesterday that it has completed an investment agreement with technology and fulfillment company Gooten, allowing the New York-based company to expand its print-on-demand network and capabilities, and also allowing INX to expand its digital printing business. “We are excited to welcome INX as an investor in Gooten,” Gooten…
Read MoreHere in the Northeast, the beginning of spring means more than just better weather and later sunsets. It means free Rita’s Italian ice (at least on that first day of spring). Rita’s is a staple of spring and summer, and Philadelphia-area brewery Nashaminy Creek Brewing Co. is doing a collaborative line of beers inspired by…
Read MoreB.J. Novak’s Chain restaurant concept is a parody of sorts, taking pieces of America’s fast food culture and turning it into an elevated dining experience using incredibly detailed branding. But where fast food is so accessible, this feels like a patronizingly exclusive endeavor, even down to the promotional items.
Read MoreAI technology is becoming more prevalent in the promotional product and apparel world, as AI-generated art and text becomes common. But, Levi’s is taking things a step further into a sort of uncanny direction by “supplementing” human models with AI-generated models to showcase apparel online. Levi’s announced the program, which is a partnership with Dutch…
Read MoreIn Johannesburg, South Africa, residents have been especially annoyed by the abundance of potholes. So, two insurance companies, DialDirect Insurance and Discovery Insure, have launched a pothole repair branding initiative, where potholes are paved over and spray painted with the two companies’ logos.
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