Cadbury is bringing back its Postal Service pop-ups for the holiday season, where people can send chocolate to loved ones or donate chocolate bars to those in need. The pop-ups will be all over the UK, and are a great example of effective and detail-oriented experiential marketing.
Read MoreAuthor: Brendan Menapace
A Vegan Restaurant Partnered with Elton John for Special Packaging
The fast food celebrity meal deal is no longer a rarity. It’s just part of any good restaurant chain’s marketing plans. Landing a big name and reflecting that partnership through special menu items, packaging and promotional products is a way for restaurants to stand out amongst their competition. The competition now is who can get…
Read MoreFive Holiday-Ready Products for a Winter World Cup
This year’s FIFA World Cup takes place over November and December, rather than the summer. Because of that, it makes for a rare opportunity to market the tournament during the holiday season with promotional products. We took a look at five of our favorites.
Read More2022 Top Suppliers: A Snapshot of a Recovering Industry
More than two years removed from the beginning of the COVID-19 pandemic, we’re all pretty sick of hearing terms like “pivoting” and “new normal,” but there’s a reason that those phrases have been thrown around so much. It’s exactly what business owners – and everyone else – had to do. Within the promotional products industry,…
Read MoreMiiR, YETI, Stanley and Klean Kanteen Team Up for Drinkware CoLab Environmental Action
Four major drinkware brands – YETI, MiiR, Stanley and Klean Kanteen – announced a new initiative for environmental action called the Drinkware CoLab. Under the CoLab branding, the four companies will support the Outdoor Industry Association’s goal to turn the outdoor industry into “the world’s first climate-positive industry by 2030,” according to a press release.…
Read MoreMichael J. Fox and Christopher Lloyd Designed A ‘Back to the Future’ Merchandise Collection
The real-life duo of Michael J. Fox and Christopher Lloyd just announced the debut of a new “Back to the Future” merchandise line, which the two designed for fans of the beloved sci-fi trilogy, with proceeds benefitting the Michael J. Fox Foundation.
Read MoreCheck Out the Branded Kit ‘Jeopardy!’ Contestants (and Fans) Receive
“Jeopardy!” contestants and super-fans took to Twitter to show off the branded kits they received from the show after competing (or talking about it on social media).
Read MoreA Vermont Brewery Turned Its Beer Can Labels into Collectible Stickers
Whetstone Beer Co., a Vermont brewery, created a new label for its beer cans, and made part of the label a peel-off sticker for craft beer collectors and fans.
Read MoreBaseball Season Makes for Great Golf Promos
Now that baseball season has ended (in disappointing fashion for us in Philadelphia), we’ve gotten a look at some cool baseball-related golf promos that have popped up celebrating both the Astros’ victory and some older wins, too.
Read MoreYETI’s New Water Bottle Trades Heavy Metal for Lightweight Plastic
YETI, known for metal water bottles that could keep products hot and cold for long periods, is introducing a lighter-weight plastic water bottle for the first time.
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