Williams-Sonoma Inc. announced that it’s expanding its presence in the business-to-business and branded merchandise arena, offering more corporate gifting and custom merchandise options. Customers will be able to shop from brands under the Williams-Sonoma Inc. umbrella, like Williams Sonoma, Williams Sonoma Home, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, West Elm, Rejuvenation, and Mark…
Read MoreAuthor: Brendan Menapace
SupplyLogic WebbMason Acquired by Gallant Capital Partners
Just three months after SupplyLogic and WebbMason Marketing announced that they would merge the two companies, the combined company (SLWM) announced today that it has been acquired by Gallant Capital Partners, a Los Angeles-based investment firm. “SLWM represents an opportunity to invest in a rapidly growing marketing services provider and partner with an outstanding team,”…
Read MoreMcDonald’s Is Selling Adult Happy Meals that Double as Streetwear Collaborations
McDonald’s is selling a Happy Meal specifically for adults as part of a tie in with streetwear brand Cactus Plant Flea Market. It comes in a special branded box, and includes a figurine of a classic McDonald’s mascot (with a twist).
Read MoreUK Government Fines Two Sports Retailers and Soccer Club for Apparel Price Fixing
The U.K. government has fined Scottish professional soccer team Rangers F.C., along with sporting goods company Elite Sports and retail brand JD Sports, for price fixing. According to a release from the U.K. government, the Competition and Markets Authority found that Elite Sports and JD Sports “broke competition law by fixing the retail prices of…
Read MoreTim Hortons Introduces ‘Tims Run Club’ Apparel Capsule for National Coffee Day
Apparently National Coffee Day is right around the corner, and to celebrate going on a “Tims Run,” Tim Hortons is back with another apparel capsule drop: The Tims Run Club. It’s a clever play on words. A “Tims Run” of course being slang for going to pick up coffee at Tim Hortons, but also referencing…
Read MorePenn State Sold ‘Chad Powers’ Merchandise from Eli Manning’s Undercover Tryout
Super Bowl-winning quarterback Eli Manning went undercover at a Penn State tryout as “Chad Powers.” He didn’t make the team, but PSU sold and gave away T-shirts celebrating his inspirational mantra and disguise.
Read MoreA Little Something Extra: How to Add Value to Your Promo Orders
“Upselling” is really just helping both parties add value to their order. Yes, the distributor will get a bigger sale, but the client is coming out with more than they might have known they needed. That, in turn, can create a better impression with the end-user, and everyone wins.
Read MoreQueen Elizabeth II Merchandise Is Flying Off the Shelves. King Charles Products? Not So Much
As mourners line up for miles to see Queen Elizabeth II’s coffin, merchandise sellers in London have been cashing in on demand for souvenirs. While everything related to the queen has been popular, shops say demand for King Charles III merchandise is almost nonexistent.
Read MoreThe Brooklyn Museum’s Off-White Capsule Is a Different Kind of Promotional Merch Campaign
Museum exhibits typically come with a special batch of merchandise in the gift shop. Those product lines tend to touch on the exhibit itself, reflecting the themes on display or the life of the featured artist. In the case of the Brooklyn Museum’s exhibit on the late fashion designer Virgil Abloh, the merchandise comes from…
Read MorePatagonia Owner Is Giving the Company Away, With All Profits Fighting Climate Change
Patagonia founder Yvon Chouinard announced that he is putting the company in the control of a trust, with all future profits benefitting the fight against climate change.
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