McDonald’s has been one of the pioneers of collaborating with musicians for branded merchandise and meals, having already partnered with Travis Scott, J Balvin, BTS, Saweetie and Mariah Carey. Its latest collaboration with Kid Cudi took things in a different direction, adding some new wrinkles beyond a simple co-branded product drop…
Read MoreAuthor: Brendan Menapace
The Coors Light Branded ‘Thirst Trap’ Literally Traps Mosquitos in a Beer Can
Summer is also peak mosquito season, and Coors Light’s latest creation is a literal thirst trap that helps mitigate those annoying little bloodsuckers. The Coors Light Thirst Trap is a funnel that attaches to a beer can (preferably Coors Light) and traps mosquitos inside. Get it? “Thirst trap?” Pretty clever!…
Read MoreHow JSTOR Merch Became an Obsession for Academics on the Internet
In 2011, JSTOR, the academic journal site, started selling branded products like T-shirts, hats, stickers and even a “future scholar” onesie after seeing a college student’s JSTOR tattoo, according to Input Magazine. In 2018, JSTOR took its merchandise platform down to find a new vendor. That hiatus was extended by the pandemic. During that break, JSTOR merch became almost mythical online. Now, the merch is back…
Read MoreCould ‘Convertible’ Apparel Be the Next Big Thing in Promo?
In the athleisure market, there are few names more influential than Lululemon. While the brand has been nearly synonymous with workout apparel that translates to the street, its newest focus on apparel tailored to the outdoors but with that same everyday fashion sense is something that promotional companies should take note of…
Read MorePatagonia to Open Apparel Repair Center
Outdoor apparel brand Patagonia has partnered with a Dutch textile platform to create a new apparel repair center for affiliated brands. The goal, according to Just-Style, is to divert 1 million kilograms (2,204,622 lbs.) of apparel waste from ending up in landfills by making 300,000 clothing repairs annually…
Read MoreCalifornia’s New Plastic Packaging Law Is the Strictest in the U.S.
California Gov. Gavin Newsom signed a new law in the state that all packaging must be recyclable or compostable by 2032 in an effort to cut plastic packaging by 25 percent. It also requires 65% of all single-use plastics be recycled in that same 10-year window. “Our kids deserve a future free of plastic waste…
Read MoreLittle Caesar’s Drops Summer-Themed Merch Line (Complete With Toga T-shirt)
The last time we covered Little Caesar’s promos, it was when they debuted the “Hot N’ Ready Shop” last November. All of the products, which ranged from apparel to holiday accessories and skateboards, sold out pretty quickly. The only items that survived day one were slippers and wrapping paper. The “pizza pizza” chain is back…
Read MoreNC Custom Acquires Assets of Fresh Beginnings After Closure Announcement
NC Custom announced today that it has acquired the assets of Fresh Beginnings, which just ceased operations last month after 30 years in business. “We have a great deal of respect for the Fresh Beginnings business, and the product quality and taste of their freshly baked goods,” David Miller, president of NC Custom, said in…
Read MoreMarvel Fans Can Eat Popcorn Out of Thor’s Hammer Thanks to AMC Promo
In the Marvel Cinematic Universe, only those who can prove themselves worthy can wield Mjolnir, Thor’s famous hammer. In real life, however, all it takes is $39.99. You can even eat popcorn out of it. To commemorate the release of “Thor: Love and Thunder,” AMC Theaters is selling a replica of Mjorlnir that doubles as…
Read MoreFashion Lessons from Baseball: Trucker Caps Are In (And So Are Holes In Your Shirt Apparently)
For the second year in a row, every player will wear uniform caps for the MLB All-Star Game. This year’s design features a mesh, trucker-like back on a fitted cap. Also, one fashion designer thinks baseball fans want holes in their clothes.
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