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Author: Brendan Menapace

Mississippi School District Sues Riddell, Varsity Brands Over Alleged Price-Fixing Scheme

The complaint alleges that the two companies, which sell sports equipment and customized athletic apparel, artificially inflated prices over at least a 13-year period.

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Executive Perspectives: Heather Comerford on the Power of Tangible Promo Experiences

The CEO of 1338Tryon says technology will create new opportunities for human creativity and connection.

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Elevating Folder Sales & Finding Reliable Customers

How distributors can think beyond simple function to kick-start folder sales.

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Sweet Success: Adding Food Gifts to Your Next Campaign

Give clients something memorable by adding food gifts to promotional orders and programs.

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How 1 Special-Edition Library Card Could Boost Readership

Commemorative library cards across the U.S. have been shown to drive new library sign-ups in huge numbers.

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Promo Leaders Set Industry Goals at GXN Conference

Industry leaders from around the world gathered in Kitzbühel, Austria, for the fifth annual GXN Conference, which centered around continued evolution of the industry across eight key areas.

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Cimpress Invests $10M Into Earth Brands

The investment will boost Earth Brands’ custom sustainable food packaging business.

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Executive Perspectives: Debbie Story-Klapprodt Strives for Continual Growth & Improvement

The president of Branding Touchpoint reflects on how she works to make every year better than the previous one.

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The Full Package: Mastering the Art of Kitting

A well-executed kit full of cohesive promo products can look like magic to the customer.

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EFI & Agfa’s Digital Printing Solutions Announce Partnership

Industrial inkjet print company Electronics for Imaging and Agfa-Gevaert announced this week that they are combining Agfa’s Digital Printing Solutions business.

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