People in European countries like the U.K. were left without eclipse glasses to safely view this week’s total solar eclipse, which could’ve been avoided with proper promo planning.
Read MoreAuthor: Brendan Menapace
Lessons From the Forgotten (but Extremely Handy) Promo CD Opener
A random memory of a beloved tool reveals how even the smallest promo items can make a lasting brand impact.
Read MoreThe August 2026 Print & Promo Marketing Digital Edition Is Live
The issue includes PPM’s Top Print Distributors list, the Counselor Top 40 Distributors and much more.
Read MoreHigh Margins & Repeat Business With Business Form Sales
It may not make up a majority of a print vendor’s sales anymore, but the business forms category can still offer huge margins and bankable business.
Read MoreExecutive Perspectives: Valerie Hayman Sklar Is Still Feeling Excited About Custom Promos
Valerie Hayman Sklar, president of Corporate Specialties (asi/169026), discusses how her company has managed rising costs to deliver memorable experiences through custom products and branded activations.
Read MoreCounselor State of the Industry 2026: Successfully Selling Print on Demand
Print on demand is revolutionizing the market, but distributors need a measured approach to make it part of their business.
Read MoreOhio State’s Jersey Patches Reflect Ad-Heavy State of Sports
The addition illustrates how logo placement is at the heart of college and professional sports.
Read MoreASI Show Chicago 2026: Full Recap & All Our Coverage
The ASI Show Chicago welcomed more than 4,500 industry professionals for networking, learning and fun while growing their businesses.
Read MoreASI Show Chicago 2026: Education Day Brings Technical Insight & Personalized Advice
During the day’s Wrap-Up session, speakers reiterated their insights on how promo pros can differentiate themselves from the competition and attendees were asked about their businesses during real-time polling.
Read MoreASI Chicago 2026: Show Floor Trends Across Wellness, Headwear Decoration & More
Exhibitors’ products at ASI Show Chicago point to new areas of the health and wellness sector, as well as trendy ways to add pops of color to headwear pieces and more.
Read More