The viral success of Amir “Aura” Khan led to his face on socks and T-shirts – and revealed a fascinating new wrinkle in the NIL phenomenon.
Read MoreBranded Merch Turns McNeese State Student Manager Into an NCAA Tournament Sensation
Author: Brendan Menapace
Using Scent in Direct Mail To Attract & Win Customers
Our sense of smell can trigger powerful emotions, such as memories, or creativity. In direct mail, scent plays a big role in creating – or enhancing – customer experience when a consumer receives a marketing piece.
Read MoreTrump Issues Executive Order Phasing Out Paper Checks Issued by Government
The order states that all government departments and agencies must switch to digital payments by September.
Read MoreQuiz: Is My Client a Good Fit for Custom Products?
Answer these quick questions to find out if your client’s project calls for completely custom, made-to-order products or if it’s better suited for standard stock options. Question 1: What is your client’s budget? A: Large or no limit B: Flexible C: Limited Learn More
Read MoreBluesky’s Viral T-Shirt Mocking Mark Zuckerberg Embodies Moment Merch Success
The social media platform’s CEO wore a shirt on stage at South by Southwest mocking a shirt that Meta CEO Zuckerberg wore to hype himself. Fans (or haters) wanted in on the Bluesky action.
Read MoreLouis DeJoy Officially Retires From USPS
The United States Postal Service will now be led by Deputy Postmaster General Doug Tulino while the agency’s Board of Governors seeks the full-time replacement.
Read MoreFanatics Blends Print & Apparel With ‘Gold Logoman’ MLB Jerseys & Cards
Six players will wear jerseys with special patches, which will then be turned into trading cards at the end of the season.
Read MoreUSPS Reportedly Working With DOGE To Curb Losses
Postmaster General Louis DeJoy reached an agreement with the Elon Musk-led agency to address the billions of dollars the agency lost last year.
Read MoreNew Era’s Vulgar MLB Cap Gaffe Was Completely Avoidable
The whole line of MLB caps is a little silly and not well-conceived, but one design unintentionally printed a vulgar Spanish word, drawing swift backlash.
Read MoreUSPS Announces Refined Service Standards for First-Class Mail
The first phase is set to take effect on April 1 and impacts marketing mail, packaging services and more.
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