Bauer shares insights on how she and her teams are working to help distributor affiliates thrive in a rapidly changing marketplace.
Read MoreExecutive Perspectives: iPROMOTEu CEO Lori Bauer Talks Staying Competitive
Author: Brendan Menapace
Eagles Super Bowl Win Offers Fun & Valuable Promo Lessons
Take inspiration from apparel, headwear and print products that are showing up everywhere in a city that loves to celebrate big victories.
Read MoreMetro Printed Products Powered By Proforma Acquires $3M Distributor
The distributor finalized the acquisition of Promotion Concepts Inc., based in Kalamazoo, MI, on Jan. 1.
Read MoreInside Look: PA Printer Produces More Than 17,000 Apparel Pieces for Super Bowl Champion Eagles
Dickson City’s Talk Shirty To Me went all in on the Eagles this year, meaning a bigger purchase order and 11th-hour printing marathons.
Read MoreRoland DGA Names Dan Burmeister as New President
Burmeister is a print industry veteran with experience at companies such as Eastman Kodak and Canon USA.
Read MoreFluid Branding Rebrands With New ‘Kraft’-Centric Aesthetic
An outgrowth of a recent merger, the fresh visual identity comes as the prominent U.K.-based distributor also expands the range of solutions it provides clients.
Read MoreAuthorities Seize Nearly $40M in Counterfeit Sports Merch
Investigators nabbed 214,507 knockoff items, including jerseys, T-shirts, hats, jewelry and other memorabilia – a crackdown announced in conjunction with Super Bowl LIX.
Read MoreNew Sustainable Bags: Grow Your Business by Going Green
Help your clients elevate their brand and support sustainable business practices by investing in new eco-friendly bags. We’ll help you win orders by explaining the benefits of choosing sustainable products, plus sales prospects looking to buy today.
Read MoreUSPTO Rejects Utah NHL Franchise’s ‘Yetis’ Trademark Over Clash With Cooler Brand
The still-unnamed franchise wanted to use “Yetis” as its moniker, but trademark officials rejected the plan.
Read MoreVisual Marketing Systems Appoints Eric Kahle as President
The appointment comes as the result of a 10-year succession plan developed by the family-owned business.
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