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Author: Convergence Corner

Convergence Corner: Eric Brooks Talks Providing Print & Promo for an International Retailer

The vice president of sales for BrandCo Marketing delves into that and much more when it comes to having success in the worlds of branded merch and printing.

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Convergence Corner: How My Tribe Print & Promo Tells a Story With Its Work

The Native American woman-owned business combines print and promotional products together for campaigns that go much deeper than the ink on the surface.

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Convergence Corner: Turning Roadblocks Into Creative Revelations

Enrique Perez, president of Hitex Marketing Group, recalls how a tough challenge yielded one of its most innovative promotions.

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Convergence Corner: Understanding Quad’s Big Bet on Promo

Oliver Kimberley, general manager of Quad’s managed services division, gives a behind-the-scenes look at the multibillion-dollar marketing firm’s new branded merchandise division, and where he sees the industry heading.

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Convergence Corner: How Domonique Downing’s Background in Science Fuels Her Print & Promo Career

With a PhD in chemistry and a past working for Coca-Cola, Downing relies on the scientific method to troubleshoot problems and drive an eco-friendly approach at her Big Frog Custom T-Shirts franchise.

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Convergence Corner: Navigating a Last-Minute Reprint on a Million-Plus Unit Project

Ryan Cady, director of client success at Imprint Engine, tells the story of how one massive promotional campaign across more than 300 college campuses hit an 11th-hour roadblock, but with the strength of his network and relationships, everybody ended up happy.

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Convergence Corner: How Tactive Blends Print & Promo, Digital & Physical, for Modern Solutions

Courtney Bills, CEO of Tactive, discusses her company’s recent acquisition and how print and promotional products work together to create “multisensory marketing for a digital world.”

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