Given that it’s been the hottest product category of the past decade, you may think we need to finally put a lid on this drinkware talk. But the market for cups, mugs and tumblers continued to soar in 2023 as consumers prioritize healthy habits and sustainability. Drinkware market share has grown five of the last…
Read MoreAuthor: Elena Hubert
Mattel, Professional Women’s Hockey League Take Barbie to the Rink With Merch Collab
Mattel has teamed up with the Professional Women’s Hockey League (PWHL) for a line of Barbie-tastic merchandise.
Read MorePickleball, Padel and More: Paddle Sport Scores in Promo
Pickleball has seen 224% growth since 2020, and it’s not the only fast-growing paddle sport with promo potential.
Read MorePacsun Heads Off to the Races With Formula 1 Merch
The beachy teen retailer looked to the sport – which is exploding in popularity with Gen Z – for its latest merch collaboration.
Read More7-Eleven, Tetris Team Up With Slurpee-Shaped Game Console
To celebrate the 40th anniversary of the classic video game, the convenience chain is releasing a line of co-branded apparel and a Tetris gaming console shaped like the iconic Slurpee drink.
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