Here are some strategies from experts who have learned to adapt and thrive in today’s era of Zoom calls and emails.
Read MoreAuthor: Gabby Houck
The Broadcast: Exploring the Promotional Product Opportunity
On this episode of The Broadcast, Brendan Menapace and Christopher Ruvo from ASI join us to chat about the opportunity promo poses for wide-format printers, and how they can get started and be successful in the space.
Read MoreHow Mailers Can Build Better Relationships With Printers
PRINTING United Alliance Media Brands Senior Editor Toni McQuilken gave a presentation to the Greater Portland Postal Customer Council (GPPCC) about how mailers can foster strong relationships with printers to help their direct mail campaigns in the long run.
Read MorePrimers & Pretreatments: Critical Factors for Adhesion & Quality
Beyond durability, successful print quality, including color control, requires ink and substrate to work hand in hand. For certain substrates, what joins these hands, so to speak, is often a pretreatment or primer.
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