Writing instruments are items many consumers use daily, explaining why they are one of the most popular promotional products. The first key to selling pens is to promote high quality. Yes, a cheaper, lower-quality item may gain you a customer or a sale, but will this customer return to buy again? At Graphco, we believe in having a quality product, so our pens contain only German ink and Swiss tips. We guarantee them to write. Believe in the product you are trying to sell so your customers will believe in it, too. It’s easier to convince a client that pens are great marketing tools
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