Almost one year ago, the ill-fated Fyre Festival took place on an island in the Bahamas. If you recall, tons of concert-goers were left stranded when the music festival was canceled at the last minute (after they paid top dollar for “exclusive” tickets). Ja Rule’s reputation hasn’t been the same since, and Billy McFarland, the…
Read MoreAuthor: Hannah Abrams
Google, Levi’s Connected Jacket Can Alert You When Your Uber Is Arriving
The future is here, folks, and it’s in a Google and Levi’s denim jacket. We saw the first stage of the “connected” jacket last year, but now, the features are getting even more tech-forward. Last year’s version enabled users to control music, preview phone calls and get directions with the tech-enabled cuffs. According to TechCrunch,…
Read MoreA Bathing Suit Decorated in a Giant Prince Harry Face (and Other Insane Royal Wedding Merch)
With Prince Harry and Meghan Markle’s royal wedding almost here, retailers have been churning out the royal wedding merch around the clock. Now that we’re down to the wire, the merchandise has been getting even zanier. Just this week, ASOS unveiled a royal wedding T-shirt that makes Prince Harry and Meghan Markle look more like…
Read MoreChina’s Dispute With Companies Over ‘One China’ Recognition Has Spilled Over Into Apparel
U.S. apparel company Gap found itself at the center of a T-shirt controversy earlier this week. According to The Washington Post, the retailer sold T-shirts in North America that featured a map of China without including Taiwan. Even though the T-shirt was not for sale in China, Gap had to quickly make an apology for…
Read MoreWhat are ‘Bridge Millennials’ and Why Do They Matter for Apparel?
Millennials: We’ve spent a lot of time researching and brainstorming what exactly they want, and how it will affect the business landscape. But while we were focusing all the attention on them, there’s been another consumer tier quietly making their presence known in the retail world: bridge millennials. According to Chainstore Age, based on findings…
Read MoreWhy You Need to Be Selling Promotional Socks
Socks are no longer just the layer of clothing that comes between your feet and your crocs (no judgment). These days, socks are a fashion statement. Believe it or not, they’re taking the style world by storm, and we’re predicting that promotional socks are going to change the promotional game, too…
Read MoreDelta Apparel Reports Q2 2018 Earnings Drop, But Digital Print Segment Thriving
Delta Apparel reported on Monday declines in net sales, gross profit and net income for the company’s fiscal second quarter. But its DTG2G0 digital print and fulfillment business achieved sales growth of nearly 60 percent over the prior year period, with 20 percent organic growth…
Read More2018 Style Guide: Hit Promotional Products’ Marcus Sweeney On Logomania, Athleisure, Decoration and More
Last week, we talked with Blue Generation’s Eric Rubin about where promotional apparel and uniforms were headed. This week, Marcus Sweeney, vice president of business development for Hit Promotional Products, Largo, Fla., sat down with us to discuss the trends shaping promotional apparel today…
Read More5 Promotional Apparel Lessons From the 2018 NBA Playoff T-shirts
We hate to brag, but we actually understand all the rules of basketball, so we enjoy watching the NBA playoffs (no offense, Wimbledon, we just can’t follow your scoring system). While we’ve been spending a lot of nights screaming at our TV about refs not calling fouls and players faking injuries, there’s one aspect of…
Read MoreSix Top Male Executives Leave Nike After Women’s Revolt, Yet Brand’s Perception Remains Favorable
Big news coming out of Nike this week. A New York Times article described a toxic work environment that eventually led a group of women inside the company’s Beaverton, Ore. headquarters to revolt and at least six male executives to resign. The women secretly interviewed their fellow female coworkers to find out if anyone else…
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