As we know in the world of promotional marketing, you have to vet your marketing campaigns. Adidas learned this lesson the hard way when it sent Boston Marathon participants a congratulatory email, according to USA TODAY. Marathon finishers were…
Read MoreAuthor: Hannah Abrams
Will This New Amazon Patent Revolutionize the Apparel Industry?
We’ve already told you that Amazon is taking drastic steps to shakeup the apparel industry. But the e-commerce giant continues to surprise us, and this new patent could be big. According to Re/Code, Amazon was awarded a patent for an on-demand manufacturing system that can quickly produce…
Read MoreMcDonald’s Unveils New Trendy Uniforms
It looks like McDonald’s decided it was time to revamp the classic red and gold polo uniforms. While looking fashion-forward never seemed to be a priority for the company, these new uniforms channel a trendier look than their predecessors. According to Allure, the chain is rolling out two new uniforms across the U.S., and celebrity stylist Waraire…
Read MoreIs Cow Manure Clothing the Next Big Apparel Trend?
Yes, you read that right—cow manure could be the next major apparel frontier. While this might seem like the worst idea ever, it’s actually for a good cause. According to The Huffington Post, the “manure couture”…
Read MoreCincinnati Zoo Warns of Counterfeit T-shirt Scam
Counterfeit apparel is an increasing problem surrounding sporting events and concerts. But, it’s surprising the uptick in fraudulent T-shirts has hit the Cincinnati Zoo. According to WCPO Cincinnati, companies are unofficially selling the zoo’s #TeamFiona shirts. This is a huge problem for the zoo, because it is selling…
Read MoreLittle League Team’s Customized Illuminati Jerseys Go Viral
You probably remember the pressure of coming up with a unique name for your little league baseball teams. I’m pretty sure my first grade team named ours the Hurricanes—the peak of originality. Well, this baseball team in Illinois just hit the ball out of the park with their customized Illuminati…
Read MoreStudy Finds Teenagers are Ditching Under Armour
Remember those “hot or not” polls your high school would take every year? How else could you determine whether it was Backstreet Boys or ‘NYSNC you should focus your attention on? Thankfully, the popularity polls continue into modern-day life, and this one from PiperJaffray provides insights into the…
Read MoreJenna Lyons Leaves J. Crew in Major Shakeup
It’s an announcement that no one saw coming—Jenna Lyons, chief design officer, is leaving J. Crew after 26 years. Lyons practically has become synonymous with the specialty retailer, but according to the Business of Fashion, she leaves J. Crew with mutual respect and plans to do other things.…
Read MoreMillennial Pink: Should This Viral Color Be a Part of Your Next Promo?
While Pantone usually dictates the most popular colors of the year, the latest color trend seems to have been crowd-sourced. It seems that millennials are going crazy for a color subsequently dubbed “millennial pink.” This is not your mainstay pink swatch, however. It features tones of peach, blush and salmon, and consumers are flocking to it…
Read MoreAsian American Celeb Attacks Hollywood Whitewashing With T-shirt
Michele Selene Ang, one of the stars in Netflix’s “13 Reasons Why” series, has become the subject of a viral T-shirt campaign. According to the Los Angeles Times, the T-shirt takes a stand against Hollywood’s whitewashing problem. The…
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