While it’s been uncharacteristically cold here in Philadelphia, the first week of April still has brought chirping birds and blooming cherry blossoms. The start of spring also signifies that Earth Day is almost here, and if you’re anything like us, you love the opportunity to give back to Mother Earth. Whether it’s with eco-friendly products…
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With activewear being one of the most trending industries, celebrities are capitalizing on the possibilities with their own athleisure brands. Kate Hudson co-founded Fabletics, Rihanna released branded Puma sneakers, and Carrie Underwood unveiled her line of athleisure clothing in collaboration with Dick’s Sporting Goods.…
Read MoreCongratulations to the 2016 #Online18! Each year I do this list, I find it more and more difficult to identify the top influencers. Each year, Klout and other online scoring tools factor less and less in the final ranking. Still useful, these online tools can’t measure the impact a person is having and often mistakes…
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The sun was shining over Promo Marketing’s very successful Power Meeting, held March 14 through 17 in Scottsdale, Ariz. Attendees received numerous product samples, including sunglasses from Hit Promotional Products, Largo, Fla., and towels from Pittsburgh-based Pro Towels,…
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Baseball fans are probably familiar with the Cleveland Indians’ Chief Wahoo logo. However, according to Fox Sports, Indians owner Paul Dolan has confirmed that the team will no longer use the Chief Wahoo logo as its primary logo. “We have gone to the block ‘C’ as our…
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While it might seem innocent that Nike recently unveiled its latest National Women’s Soccer League jerseys exclusively in women’s sizes, Fansided is raising another possibility. Perhaps the implication in only offering women’s sizes is that men don’t care to support women’s…
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Is there anything Kanye West can’t do? After a hugely successful merchandise launch following the release of his “The Life of Pablo” album, West is setting his business sights on the promotional apparel industry. It might seem like a bizarre venture for the artist, considering he’s doing so well with consumer launches, like the Yeezy Boost…
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On Friday, Democratic presidential candidate Sen. Bernie Sanders had a Disney princess moment at a rally in Oregon. During his speech, a bird flew around him and eventually landed on the podium. “I know it doesn’t look like it, but that bird is really a dove asking us for world peace,” responded Sanders. https://www.youtube.com/watch?v=Jc2TVLoxsDA #BirdieSanders soon began…
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According to a lengthy investigation from Business of Fashion, there has been a recent surge in ISIS-branded merchandise online. Even physical marketplaces have been retailing the ISIS symbols and slogans on various articles of clothing. The branding, featuring the Shahada and…
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The Lehigh Valley IronPigs, the Phillies Triple-A team, are taking a promotional page from the Fresno Grizzlies, according to Lehigh Valley Live. The greater Philadelphia area has long been obsessed with its namesake sandwich, the Philadelphia cheesesteak, and the IronPigs are hoping…
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