Nike unveiled the 2016 Olympic uniforms this week at its innovation summit in New York City, according to Sports Illustrated. Over the past few months, Nike has worked with athletes and designers to create the optimum jerseys for the 2016 Olympics in Rio…
Read MoreAuthor: Hannah Abrams
Highlights from the 2016 Expo East
The 2016 Expo East was underway in Atlantic City, N.J., this week. We at Promo Marketing spotted everything from costumed leprechauns to fun giveaways. But if you weren’t able to make it this year, don’t worry, we’ve got all the highlights straight from the source. “Expo East continues to be the premier East Coast event,” said…
Read MoreBagging Up Success with Promotional Totes
While studying abroad in Europe during my junior year of college, I purchased my favorite souvenir during a trip to London’s Portobello Market: a canvas tote bag. It was simple enough—text on the front and an image of colorful row homes on the…
Read MoreSwatch Sticks to Plastic Smart Watches
To avoid competing with Apple, Switzerland’s Swatch Group has decided to steer its focus toward its plastic smartwatch technology. “It’s not that we have nothing in the pipeline—we are a huge producer in every segment in every category,” said Nick Hayek, chief executive for Swatch,…
Read MoreMontreal Pushes for Plastic Water Bottle Ban
According to USA Today, Montreal’s mayor, Dennis Coderre, is fighting to ban plastic water bottles. Recently, Montreal banned disposable plastic bags, which will start in 2018, and plastic water bottles are the city’s next frontier. “I raised the subject of plastic water bottles because it’s an environmental…
Read MoreFossil Plans to Unveil More than 100 Wearable Products
According to 24/7 Wall St., accessory maker Fossil Group Inc. announced plans to introduce more than 100 wearable products spanning eight different brands. The products will be released in time for the 2016 holiday season for Chaps, Diesel, Emporio Armani, Fossil, Kate Spade New…
Read MoreIs Forever 21 Condoning Rape with this T-shirt?
Forever 21 is under fire this week after the company released a graphic T-shirt featuring the phrase: “Don’t say maybe if you want to say no,” according to Refinery 29. The men’s T-shirt has received extensive backlash on social media for promoting rape culture and victim-shaming. Although there has been no explanation for the meaning…
Read MoreJustin Bieber Forced to Recall Typo Tour T-shirt
If you recall, last week Justin Bieber’s Purpose tour kicked off with an embarrassing mistake: a typo on the tour T-shirt. Fans dropped $45 to purchase the tee and were less than pleased upon realizing the mistake. The T-shirts featured a passage from Proverbs, which said: “Many…
Read More7 Pie Promotions to Celebrate Pi Day
From pizzerias to pie shops, everyone is getting in on the Pi Day fun. You don’t have to be a mathematician to take part in the infinitely (see what we did there?) fun holiday—you just need a good pie promotion. Give your end-users an excuse to celebrate this tasty holiday with these seven pie promotions, and…
Read MoreJustin Bieber’s Tour T-shirts Have a Typo
Justin Bieber’s “Purpose” tour kicked off this week in Seattle, and one patron was less than thrilled to discover a typo in the $40 T-shirt she purchased for her daughter, according on KGW. The shirt features a proverb from the Bible, with an obvious…
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