With the 2020 Olympics already set to include a nod to sustainability through medals crafted out of recycled cell phones, Nike is upping its commitment to the environment through designing the U.S. Olympic uniforms from treated shoe parts, among other components…
Read MoreAuthor: Joseph Myers
Snoop Dogg and Dunkin’ Collaborate on Limited-Edition Branded Apparel Line
For the Beyond Collection that went live yesterday through the Dunkin’ merch website, seven items are supporting Snoop’s business partnership with the coffee and donut bigwig. The collection provides a range of prices that will help end-users prove the depth of their devotion to the D-O-Double G…
Read MoreNew Era’s Latest MLB Caps Feature Funky Logo-Within-a-Logo Designs
With only a few days remaining until pitchers and catchers report to their respective Major League Baseball squads, New Era is gearing up to enhance their style and that of their teammates through batting practice/spring training caps, with the ingenuity coming in the way of combining main and alternative logos into one design…
Read MorePromo Industry Staffing Challenges (and How Businesses Are Solving Them)
The promo industry thrives on its people, but good people aren’t always easy to find. Here’s how the industry is dealing with staffing issues ranging from lack of skilled labor and aging out of veterans to filling leadership roles and developing exit strategies…
Read MorePlanters Follows Up Super Bowl Ad With Baby Nut Merch Store
Thanks to its Super Bowl ad, Planters—which had supposedly consigned Mr. Peanut to that great big mascot resting place in the sky—has given the character a shot at redemption in miniature form, and the ensuing Baby Nut merch aims to be the awwwwwww-inducing promotional products line of the year.
Read MoreNBCUniversal Gets $15.8M Fine Over Licensed Movie Merch in Europe
Movie merch makes for a very profitable stream of income, but it can also yield some puzzling decisions. Based on findings from the European Union, NBCUniversal executed quite a few baffling moves, leading the EU to fine it $15.8 million for limiting cross-border goods sales to European markets…
Read MoreOperation Team Player Nets $123 Million in Counterfeit Super Bowl Merch
Operation Team Player announced that U.S. Customs and Border Protection and U.S. Immigration and Customs Enforcement’s Homeland Security Investigations nabbed $123 million in bogus merchandise since last year’s Super Bowl matchup between the New England Patriots and the Los Angeles Rams…
Read MoreSan Antonio Spurs to Launch Selena Merch Line Honoring Fallen Singer
Come next week, the San Antonio Spurs might receive a boost to their season through the online presale release of a unisex T-shirt and a tumbler that pay tribute to Tejano music superstar Selena. The items will serve as precursors to a 20-piece merch collection that the NBA team will unveil in April…
Read MorePopeyes Launches ‘Fashion’ Apparel Line Inspired by Its Uniforms (and Maybe Beyonce?)
Whether or not fried chicken is your thing, it’s pretty hard to knock Popeyes for its promotional marketing efforts. The company’s latest venture proves the bigwigs don’t have to wing it to encourage patrons to become even fonder of their products. Owing a nod to employees’ uniforms and likely an athleisure label from Beyonce, Popeyes now has a new apparel line that’s already going strong…
Read MoreWhat’s Going On With Nike’s Kobe Bryant Merch?
Various sources have reported that Nike has pulled items related to Kobe Bryant from its online store in the name of carefully considering his branding and the integrity of the footwear market. But other, more recent sources are reporting that Nike simply sold out of the merchandise…
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