Though Harry Potter and his status as an English literary icon are inseparable, the wizard and the franchise surrounding him have found themselves receiving favorable treatment in New York City, too, with the 2016 prequel film “Fantastic Beasts and Where to Find Them” occurring in 1920s New York and the Broadway play “Harry Potter and…
Read MoreAuthor: Joseph Myers
Hinge Cleverly Plays Off Its Dating App Mission With New Branded Merch
Many people who are seeking romantic partners this year will undoubtedly take to Hinge for help. Marking its eighth year on the dating app scene, the matchmaking aid is striving to help fortunate users to show affection to its “Designed to Be Deleted” slogan through branded merch that they can “destroy.” The goods mark an extension of the app’s Hingie mascot…
Read MoreNFL Partners With H&M for Branded Apparel in International Markets
Through a partnership with H&M, the NFL will bring branded apparel and accessories collections to 20 different international markets. he line will include styles for men, women and children. As for what any of the apparel items will actually be, we presume there are going to be some pretty stylish threads to nab…
Read MoreDonald Glover and His Creative Team Designed Merch for an Andrew Yang Pop-Up Store, Apparently
While he is still finding it difficult to steal attention from other seekers of the Democratic presidential nomination, Andrew Yang has amassed a loyal group of followers, including Donald Glover. The actor/comedian/writer/musician made his allegiance to Yang quite apparent last month, loaning out his creative team to help design merch at a Yang Campaign pop-up store…
Read MoreHarry Potter and the $48K Branded Merch Theft
Owing to the enduring popularity of the Harry Potter books and movies, related promotional products and merchandise related have proven mainstays for some time. That regard led Adam Hill, an employee of the Harry Potter studio tour, to lift more than $48,000 in branded merch from the tour shop between Dec. 2017 and March 2018, reselling the items on eBay…
Read MoreCBD Cream, Bluetooth Speakers and Solar-Powered Chargers—What’s In the Golden Globes Swag Bag
It can sometimes prove pretty hard to relate to celebrities based on the frequent disparities between their lifestyles and ours, but the rich and famous are much like us in one huge respect: namely, their love for promotional products. Last night’s Golden Globe Awards ceremony threw a spotlight on that commonality through 1,200 gift bags…
Read MoreCoca-Cola’s Subscription Box for Swag and Special Drinks Sold Out Fast
Coca-Cola is unveiling a subscription box service for its fans, with the immediate reaction showing yet again that companies’ affinity for giving audiences branded merch via subscription box will not soon fizz out.
Read MoreA24 Really Went All Out for Pop-Up Shop Promoting Adam Sandler’s New Movie ‘Uncut Gems’
Thus far, the limited release of “Uncut Gems” has garnered fair financial returns and plenty of industry buzz, especially among critics. Today through Sunday, enthusiasm for the Adam Sandler-led crime thriller will intensify thanks to an A24 pop-up shop that could be the jewel in the crown to those who consider bling—not to mention promotional…
Read MoreNow Barbie Is Getting a Mobile Branded Merchandise Truck
While Anna and Elsa have obtained commendable commercial clout, nobody has come to match the merch-moving power of Barbie. With 2019 marking the 60th anniversary of the fashion doll’s introduction, the Barbie Truck Totally Throwback Tour is honoring the toy’s influence on countless childhoods through stops across the country…
Read MoreThe Merch Store Selling a $7.5M Gold Coin
Rocket Lab is an aerospace company whose business involves launching small satellites into space for paying customers. Like many companies, it has an online merch store with various T-shirts and other branded items. Unlike many companies, it’s also selling a $7.5 million gold coin. The coin, available in two styles, can actually be obtained for free, sort of…
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