Many people harp on the perception that children spend too much time with devices and not enough with arts and crafts. This month, though, has given us two ways to clap back against that stance. The Tennessee Volunteers provided the initial instance through their acknowledgment of a young fan’s homemade shirt, and the Chicago Cubs will soon follow thanks to another homemade T-shirt from a young supporter…
Read MoreAuthor: Joseph Myers
Dish Network’s Stephen King Movies Promotion Is So Fun It’s Scary
It’s shaping up to be a very lucrative year for Stephen King, as “It: Chapter Two” is terrorizing other movies’ chances of reigning supreme at the box office and “Doctor Sleep” figures to do the same come November. To celebrate the esteemed author’s cinematic output, Dish Network is overseeing a movies promotion that will reward a lucky fan with $1,300 if that person watches 13 film adaptations of King’s work by Halloween. And, of course, there will be swag…
Read MoreToronto Raptors Launch Branded Hijabs Inspired by Muslim Women’s Team
This has been a year of firsts for the Toronto Raptors, who in the spring captured the first Eastern Conference and NBA titles in team history. Now, the Canadian club will look to accomplish another first, becoming the first NBA team to offer branded hijabs in a bid to be more inclusive. The Hijabi Ballers, a Muslim women’s team, served as the local inspiration for the Raptors to make history through the items…
Read MoreVolkswagen Latest Brand to Launch ‘Sound Logo’
Through craftsmanship and creative campaigns, most companies let products speak for themselves. But, increasingly, many rely on audible logos to complement the customary visual ones. Just ahead of the open-to-the-public portion of the Frankfurt Motor Show, Volkswagen joined that group of brands, with the automotive bigwig set to make add a “sound logo” as part…
Read MoreSpam Has an Enormous Online Merch Store (and There’s Even a Halloween Costume)
None of us here at Promo Marketing like to receive the lowercase version of spam, but if the uppercase variety were the offering, many of us would be in hog heaven. Continuing the food business trend of releasing branded merchandise, Spam is delighting fans of canned cooked pork through a line that includes close to 300 (!!!) products, including a Halloween costume that could end any debates on what people want to be come October 31…
Read MoreStarbucks Battles Small Alaska Apparel Company Over ‘Siren’s Brew’ Branding
Cheering for the favorite has its perks. After all, they usually win. But rooting for an underdog can be rewarding, too. The latter mindset will likely be the prevailing one in the dustup between Starbucks and Mountains & Mermaids, an Alaska-based apparel brand that is trying to salvage its trademark application for Siren’s Brew goods,…
Read MoreWant Retro Design Inspiration? Check Out This Company’s Collection of ’90s Pop-Culture Apparel
“Saturday Night Live” would have us forever remember the 1980s thanks to Goat Boy, but the ’90s were not shabby at all in the pop-culture realm. While many people are enjoying the 21st century well enough, others like rewinding the years and thinking about the entertainment industry’s contributions to the 20th-century’s last decade. Through Dumbgood…
Read MoreAfter ‘Sharpiegate,’ Trump Campaign Store Sells Branded Markers
There are many forces that want to hit Alabama this year, but they will do so as college football teams eager to defeat the Crimson Tide and not as extreme weather occurrences. Before it swung north, President Donald Trump thought that Hurricane Dorian would devastate the Heart of Dixie, electing to emphasize his point by…
Read MoreDallas Cowboys Look to Cash In On Star Player’s Contract Drama With Promo T-shirt
Outside of Texas, Jerry Jones cannot count many fans of his often strident personality, but the billionaire businessman can certainly tally dollars as the owner of the Dallas Cowboys. Yesterday, the 76-year-old secured the services of star running back Ezekiel Elliott for the next six years—and, in typical Jerry fashion, was quick to turn the prolonged contract situation into a marketing opportunity with a promo T-shirt capitalizing on a micro-moment from the saga…
Read MoreThis Subscription Box Partners With Breweries to Send Beer Merch Far and Wide
We might never have world peace, but we can take solace in knowing that at least one thing enjoys almost universal acclaim: beer. Owing to that acceptance, the First Sip Brew Box has enjoyed a three-year existence as a subscription box provider that sends beer merch to aficionados across the globe, giving breweries some clout in a promotional products-heavy cosmos…
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