The National Basketball Association (NBA) finds itself at an interesting stage, and not only because it is nearing the conclusion of another riveting season. The business behemoth abounds with performers who, beyond the rewards that their often-exorbitant contracts grant them, are looking for more financial stability acquired through branded merchandise. Given that NBA careers are…
Read MoreAuthor: Joseph Myers
Coca-Cola Is Bringing Back 500,000 Cans of Its Hated New Coke for ‘Stranger Things’ Promo Tie-In
Yours truly was a pretty curious kid in 1985, and though I refrained from drinking soda (until about three years later), I remember that family members and neighbors had some serious gripes against the introduction of New Coke, that legendary soft-drink debacle. Given all of the real matters that people could worry about, one wonders…
Read MoreDisney Has a Whole New Line of Avocado Merch
With all of the coverage that Promo Marketing has devoted to Disney, we could understand if other companies were even the slightest bit green with envy. Speaking of that color, we expect businesses to remain some shade of the hue, since it has inspired the mass media and entertainment conglomerate’s latest merchandise line, a seven-item…
Read MoreHere Is a Very Weird Controversy About a Fan-Designed Pokemon T-shirt
New or established, fledgling or seasoned, all writers come to know about the possible pitfalls of making simultaneous submissions to publishers. A China-based artist is learning this week about similar worries surrounding concurrent creations, as he appears to have busted himself over a questioned design that had originally received distinction as a Pokemon T-shirt competition…
Read MoreBlues’ Playoff Run Fueled by Philadelphia-Born ‘Play Gloria’ Promo T-shirt
South Philly possesses distinction as the home to the most loyal Philadelphia Flyers fans—the NHL team situated in the City of Brotherly Love, Promo Marketing’s home base—but thanks to a local bar’s ties to the St. Louis Blues, the neighborhood finds itself in a Missouri State of Mind. Four months after a quintet of Blues…
Read MoreWhich MLB Team Has the Better ‘Seinfeld’ 30th Anniversary Promotional Giveaway?
If someone were to ask us about our admiration for “Seinfeld,” we would definitely not be a “low-talker” in explaining the hold that the sitcom will forever have on our sense of humor. Since this marks the 30th anniversary of the show-about-nothing’s debut, plenty of people will likely acknowledge a similar sway that the program…
Read MoreHershey’s Logo Gets an Emoji Makeover for Limited-Time Chocolate Bars
We already had a million reasons to be excited about summer, but after the recent news that Hershey’s will be making a limited-edition alteration to its famous chocolate bars, we can add another to the list. Modifying the goods for the first time in their 119-year history, the company will include 25 emojis on the milk-chocolate marvels, giving its renowned logo a semi-vacation for the sweltering season…
Read MoreThe NFL’s Plan to Score 10,000 Super Bowl Volunteers: Branded Swag
After this year’s snooze-fest of a contest between the New England Patriots and Los Angeles Rams, millions of football fans across the country probably thought right away about how next season’s Super Bowl LIV could restore excitement to the Big Game. While the organizers cannot guarantee a riveting game, they can promise that their volunteer…
Read MoreThe Milwaukee Bucks Are Upset About Third-Party Playoffs Merch Pop-Ups (But Not Enough to Really Do Anything About It)
The Milwaukee Bucks have been trending upward since the 2016-17 season, with this recent campaign resulting in their snaring the NBA’s top record at 60-22. As they prepare to host Game One of the Eastern Conference Finals tomorrow, the Wisconsin franchise, already well known to Promo Marketing readers for their promotional feats and the modesty…
Read MoreNHL’s Upcoming Seattle Franchise Says Fan Comments Will Play Role In Branding Decisions
Now that the Stanley Cup playoffs have reached the conference finals stage, the fans of the remaining quartet of clubs are giddy to see if their heroes’ names will end up etched on the sport’s top prize. Come 2021, supporters of the impending franchise in Seattle will foster notions that perhaps one day relatively soon…
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