As the president of BreakingT, Jamie Mottram revels in helping the public don sports apparel that reflects undying allegiance to a team, with 25 franchises across the athletic world relying on him and his company to stoke their fan bases. One such rabid set of devotees calls Raleigh home and roots religiously for the Carolina…
Read MoreAuthor: Joseph Myers
Chicago Blackhawks Celebrate National Margarita Day with Jimmy Buffett Promos
Though we still hold a solid grudge against the Chicago Blackhawks for beating our local Flyers in the 2010 Stanley Cup Final, we can commend the franchise’s promotional products clout, which it will display tomorrow through its National Margarita Day celebration at the United Center with Jimmy Buffett-themed promos items. https://twitter.com/NHLBlackhawks/status/1098360433247956993 Sometimes, the scheduling world works…
Read MoreHere’s Some Cool Augmented Reality Tech Designed to Stop Merch Counterfeiting
It might seem odd that a hockey franchise is the first to employ augmented reality anti-counterfeiting tech for merchandise, but here we are, and it’s pretty cool. Through an app, users can scan the items, which will play a video if they’re the real thing…
Read More‘Bunch of Jerks’: NHL’s Hurricanes Turn Dumb Controversy Into Awesome T-shirt
NHL commentator Don Cherry has gained notoriety for his outspoken nature, most recently on Saturday when he dubbed the Carolina Hurricanes as a “bunch of jerks” for their on-ice celebrations following each victory. In response, the Hurricanes added a bit of micro-moment comeuppance by issuing “Bunch of Jerks” T-shirts the day after his rebuke…
Read MoreLed Zeppelin Is Celebrating Its 50th Anniversary With Promotional Snowboards, Vans Branded Apparel
For the opening track on their 1969-issued eponymous debut album, Led Zeppelin chose to blast eardrums with “Good Times, Bad Times.” Five decades after the release, one can easily say that the English rockers have experienced more of the former than of the latter, and Vans is helping to commemorate the nine-tune masterpiece’s anniversary through…
Read MoreHere Are Two Very Cool Stories About Bobbleheads
Thanks to two amazing bobblehead promotions, we feel inclined to unite the sentiments, as an MLB squad and a minor league club announced plans to honor not on-field superstars, but a pair of regular folks with ties to the teams…
Read MoreBleacher Report Is Planning a Huge Apparel, Merchandise Expansion
Last week, we reported that Bleacher Report, the digital publisher known for its sports coverage, was becoming a branded apparel company after it announced it would sell merchandise in collaboration with NBA star Dwyane Wade. We meant it kind of jokingly, but it looks like we were more right than we imagined, as the company has now unveiled a plan to offer 600 apparel items and other merchandise by year’s end…
Read MoreBloomingdale’s Pulls ‘Fake News’ T-shirt After Complaints
At a time when people can declare themselves outraged when others find even the slightest utterance, seemingly innocuous event or customary product offensive, media members tend to rally to tell of the supposed annoyance and the reactions to it. What if, however, the ones responsible for reporting the news find themselves upset with how they…
Read MoreThe New Jersey Devils Are Finally Giving This Classic ‘Seinfeld’ Moment a Bobblehead
We’re amazed it took this long, but the New Jersey Devils are finally getting around to the most obvious (and awesome) pop culture throwback promotion. For a matchup against the Pittsburgh Penguins on ’90s night, the team will give away a bobblehead celebrating an iconic “Seinfeld” moment…
Read MoreJudge Approves Class Action Lawsuit for Fans Who Bought Rams Merch Before Team’s Move to LA
This has proven an interesting week to be a Los Angeles Rams fan. On Sunday, the high-scoring NFC champions could muster only a field goal in losing Super Bowl LIII to the New England Patriots, and on Wednesday, the franchise found itself having to deal with another formidable opponent: disgruntled former fans…
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