Why the Vancouver Canucks Asked a Youth Lacrosse Squad to Turn In Its Jerseys After Tournament

No matter how poorly they fared when last taking to the ice, the Vancouver Canucks NHL franchise definitely has devotees, including a youth squad that entered a lacrosse tournament wearing jerseys featuring a Canucks-affiliated logo. They say imitation is the sincerest form of flattery, but perhaps someone should add an addendum that says “when done legally,” as the Canucks asked for the team to return the jerseys after the tournament…

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Notre Dame’s New York Yankees Uniforms: Good Co-Branding Idea, Poor Execution

Although the fanbases at the universities of Alabama and Michigan and Ohio State University would disagree, the University of Notre Dame has become synonymous with college football. The Fighting Irish have not claimed a national title in 30 years, but that hasn’t diminished their marketing swagger, with the Shamrock Series, through which they engage in…

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NFL Shop Accidentally Sends Fan Jaguars Jersey With Patriots Logo On It

Aside from Promo Marketing’s own Philadelphia Eagles, no National Football League (NFL) team experienced a more pulsating 2018 postseason slate than the Jacksonville Jaguars. The American Football Conference South Division champs dumped the Buffalo Bills and the Pittsburgh Steelers, the latter in a 45-42 shootout, to advance to the conference championship tilt versus the New…

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Why Is Kevin Durant Wearing NHL Goalie Gear in This Bobblehead?

While we are still enjoying summer (despite increasingly earlier sunsets), we are anticipating the arrival of fall, as its commencement will reunite us with two of our greatest sources of joy and material for our newsletter—the regular season slates for the National Hockey League and the National Basketball Association. We here at Promo Marketing are…

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