There was a time when signage and event graphics were primarily viewed as an extension of commercial print. That time has passed.
Read MoreTarget Report: Experiential Graphics Under the Lights
Author: Mark Hahn
Target Report: Think Outside the Rectilinear
Differentiation in the wide-format business has moved from those that had first-mover advantage to businesses such as those that have perfected more complex online direct-to-customer systems, robust planning and installation capabilities, or value-added services such as printing on canvas for use as home or office décor.
Read MoreTarget Report: Print Everything, Everywhere, All at One Place
Enabled by continual development of digital print technologies, almost everything we use has images printed on it in one form or another. Just about anything we can imagine being printed, can be printed, and is.
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