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Author: Promo Insiders

Tim Andrews & Dave Leskusky Dish on Why PRINTING United Expo Is the Place To Be for Promo

ASI’s president and CEO teams up with the president of PRINTING United Alliance to talk about the continued convergence of print and promo as well as why trade shows are so important for the professionals from both industries to attend.

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The Most Intriguing Findings From the Counselor 2025 State of the Industry Report

ASI Media’s editors discuss tariffs, Q2 sales and the top markets and products featured in our industry-defining survey.

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Hit Promo & iClick CEOs Share Story Behind Partnership

In this episode of Promo Insiders, CJ Schmidt and Jeff Roberts also weigh in on tariffs, tech, print on demand and other industry trends.

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Counselor’s 2025 Woman of Distinction Brings Her Service & Sustainability Mindset to Promo

Mandi Rudd, director of new markets at Genumark, has always pursued promo with a purpose.

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Counselor’s 2025 International Person of the Year Shares Brand-Building Tips

Carleen Gray, CEO of GroupeSTAHL, shares her 35-year journey from customer service to the C-suite and how she helped transform Stahls’ global presence.

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How Supply Chain Woes & Distributor Creativity Are Spurring Gift Card Sales for MediaTree

General Manager Brian Duran partially attributes MediaTree’s substantial sales growth this year to distributors getting creative with gift cards when tariffs disrupted plans.

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Promo Insiders: Totes, Tumblers, Tiny Turtles & Other Swag Gen Z Loves

Olivia Borgula, a student at the University of Maryland and current intern with ASI Media, gives the inside scoop on what giveaways are popular on and off campus.

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Brian Urlacher Previews ASI Show Chicago Keynote With Talk on Grit & Overcoming Obstacles

The Pro Football Hall of Fame linebacker delivers hard-hitting insights from the gridiron that business pros can use to power success in their careers.

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Hot Ideas To Heat Up Summer Promo Sales

The weather is heating up, and so is the merch at summer events. ASI Media editors discuss sales ideas for the season and taste-test scrumptious and a few wacky treats.

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Top Insights From the First-Ever Study of South Africa’s Merch Market

ASI’s Michele Bell and Nate Kucsma share key stats and analysis from the groundbreaking report that holds relevance for promo companies everywhere.

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