We Now Have Definitive Proof That Even Mariah Carey Loves Promotional Products

Come Friday, before the tryptophan has even fully left our systems, most of America will be listening to Mariah Carey’s “All I Want For Christmas Is You” on repeat, getting properly festive for the holiday season. There’s one person, though, who probably won’t be participating in this most beloved of annual traditions: Mariah Carey herself. That’s because…

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Over It? Revisiting the Promo Industry’s Overruns Debate

Overruns have long been a standard part of doing business in the promo industry, but not everyone is on board. We talked to distributors and suppliers to learn the reasons behind overruns, identify strategies for dealing with them and attempt to settle a surprisingly philosophical question they pose. Plus, we ask if the economic fallout from the pandemic rekindled the debate…

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How One Promo Company Turned Massive PPE Sales Success Into a Creative Give-Back Effort

In the first half of 2020 alone, iPromo booked 1,000 percent more sales and shipped 800 percent more orders than it did in all of 2019. But after months of soaring PPE sales catapulted iPromo to these record numbers, discarded PPE was now littering the streets and piling up in waterways, raising alarm from a growing number of environmentalists. The company has a fun idea to help clean it up…

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