Much has been written and said about why distributors need to be marketing partners for their clients, rather than order takers. But what can you do when so many customers want to buy on price? We got some answers on what to do about price-buyers and how to win more long-term business…
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ePromos Promotional Products, the promo distributor based in St. Cloud, Minn., announced that Steve Paradiso has been promoted to CEO and president. Jason Robbins, founder of ePromos, will move into a reduced day-to-day role but will remain involved with the company…
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While your average uniform-buyer might not have the budget or cultural cachet of a Delta Air Lines or Golden State Warriors, there’s enormous opportunity in this product category. For every NBA franchise, there’s a thousand local sports leagues. For every Starbucks, there’s a hundred small coffee shops. You get the idea…
Read MoreLAist was part of Gothamist LLC, a collection of eight sites specific to different cities, before the entire network was unceremoniously shut down in 2017. This is how KPCC, the LA radio station that bought LAist, helped relaunch it through branded merchandise with distinctly local flavor…
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Lisa Bascom has a secret identity. By day, she’s president and owner of Brooklyn Products International Inc., parent company of AmeriFoam – The House of Foam, the promotional products supplier based in Brooklyn, Mich. But by night, she’s a superhero, a real-life Doctor Strange with the ability to stop and manipulate time. That’s the only possible explanation for Bascom’s remarkable and diverse list of professional and personal accomplishments, anyway…
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EMT just wanted to drive some traffic to its trade show booth. The supplier, based in Indianapolis, was looking to highlight its product line and get people talking—with any luck, maybe generate a little buzz on social media. It had no idea it was about to start a movement. But that’s exactly what PROMO AF…
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The Koozie brand, especially in the promo industry, is about as iconic as it gets. It’s one of those brand names, like Velcro and Kleenex, that’s so synonymous with a specific product that it often gets used to describe similar products, regardless of the brand. It doesn’t get much bigger than that. But even the best-known brands can use a refresh from time to time, and that’s the situation BIC Graphic found itself in…
Read MoreThere’s no such thing as too much advice on how to grow your business—especially when it comes from companies that have walked the walk. So, we asked a few standout promo distributors from our Fastest-Growing list for two things: 1) the story behind their success and 2) their top tip for other distributors looking to grow. Below, in their own words, they gave us the details…
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We asked some of the 2019 top distributors for their thoughts on the industry, their plans for the future, what they love about promo and much more. Here, we profiled Marc Simon of HALO Branded Solutions, the No. 2 company on our 2019 Top 65 Distributors list…
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We asked some of the 2019 top distributors for their thoughts on the industry, their plans for the future, what they love about promo and much more. Here, we profiled Phil Koosed of BAMKO, the No. 18 company on our 2019 Top 65 Distributors list…
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