The Walt Disney Co. is a marketing juggernaut. But for all its massive movie advertising campaigns and omnipresent toy commercials, Disney’s smaller marketing efforts might be even more impressive—particularly the way it uses promotional products in its theme parks. Let’s take a look at some recent examples and see what promotional products distributors can learn from the Mouse House…
Read More
There doesn’t seem to be an explanation as to why a protester at a white nationalist rally would use the Detroit Lions logo. That’s because, beyond a passing resemblance, the logo in question almost certainly has nothing to do with the Detroit Lions…
Read More
Look, decorating errors happen. Even the most zealous proofreaders miss things on occasion. We’re understaffed and overwhelmed. We’re all just trying to keep pace with the new speed of business. We get it. Except when it happens to, say, a $2.3 billion organization like the NFL. In that case, well, come on, you guys!…
Read More
The Port of Charleston shut down late Wednesday night after the Coast Guard received two calls about a dirty bomb allegedly hidden aboard a Maersk container ship. A section of the port closed for seven hours as the ship’s crew evacuated and authorities searched several containers, ultimately finding no evidence of a bomb. Adding to…
Read More
The promotional products industry saw plenty of change in 2016—major acquisitions, ever increasing supply chain and safety concerns, a new administration in Washington, D.C., etc. But that didn’t stop industry heavyweights from raking in sales, at least according to our just-released 2017 Top 50 Distributors list…
Read More
Last week, Andy Rubin, former Google employee and father of the Android operating system, unveiled his new project, a $699 smartphone. Set to debut later this year, the phone is marketed as a premium product from one of the industry’s true innovators. And it doesn’t have a headphone jack…
Read More
For more than 10 years, Promo Marketing has assessed the most successful promotional products distributors. The 2017 Top 50 Distributors list is the most comprehensive ranking of the biggest companies working today, ranked by 2016 sales volume. The list serves as a barometer of industry health, and provides a measuring stick for distributor companies looking…
Read More
Jelly Belly, the esteemed purveyor of candies both delicious and (intentionally) gross, is in the midst of a minor legal battle with a woman who claims the company misled customers into buying a product filled with sugar…
Read More
In case you missed it, last week we at Promo Marketing hosted our first-ever Power House Power Meeting. The event was just like our core Power Meeting events, only way more awesome. Like, so much more awesome. “That’s impossible,” you’re saying. “Promo Marketing Power Meetings are already the best events in the promo industry!” That…
Read More
Plastic bag bans and fees have been popping up across the U.S. for years now. Could single-use coffee cup fees be next? A new study out of the U.K. suggests it’s possible—even likely…
Read More
