In part two, John dives into the story behind Club Colors and what they do. Throughout the discussion, he talks about being a full-service brand management provider and what that means. He also takes it one step further, talking about the benefits of being that provider for clients and the thrill of creating an individual experience for each one…
Read MoreAuthor: Sean Norris
5 Big Issues Impacting the Print and Promo Industry in 2022
Most virus restrictions have been lifted and business has returned, but the print and promo industry continues to grapple with the ongoing ripple effects of the pandemic: inflation, materials shortages, staffing challenges and more. We break down five big issues to watch for the rest of 2022…
Read MoreWhat’s In the 2022 Oscars Gift Bag? From Promo Staples to Plots of Land in Scotland
The 94th Academy Awards are happening Sunday, March 27, and while we are woefully behind on this year’s nominees, we are fully up to speed on the most important aspect of the Oscars: the extravagant and usually ridiculous gift bag the nominees receive each year. This year’s bag does not disappoint…
Read MoreMicrosoft’s Promotional ‘Sonic the Hedgehog 2’ Xbox Controllers Are Covered in Horrifying Fur (and Everybody Wants Them)
Over the years, there have been some monumental advances in video game controller technology. The Atari joystick became the NES controller, which became the PlayStation DualShock controller, and so on. But today, friends, we are here to tell you that the next evolution of the video game controller has arrived. And it is covered in electric blue fur…
Read MoreWhen One Supplier’s Booth Didn’t Show Up for Expo, Its Team Got Creative (and Did Some Good)
When life gives you lemons, they say, make lemonade. But they never tell you what to do if staff shortages at a transportation company leave your lemons trapped on a truck 300 miles away with no one available to drive them to you on time for your event. That’s the situation Raining Rose Inc. found itself in just before this year’s PPAI Expo…
Read MorePromotional Product Prices Are Way Up for 2022—Now What?
Product prices are up across the board for 2022—in some cases greatly so. For some product categories, like tech and outdoor products, prices are still rising. How can distributors protect their margins while keeping customers from leaving for the lowest bidder?…
Read More4 Staffing, Hiring and Employee Retention Best Practices for Print and Promo Businesses
If acquiring and retaining top talent is more critical than ever, it’s also more difficult. Employees now have most of the leverage, and the print and promo industry faced an uphill battle in attracting talent even before the pandemic. Industry companies need to step up their game if they want to keep valuable employees and bring in new ones…
Read MoreFormer Competitors InkSoft and Printavo Acquired in Private Equity Deal
InkSoft and Printavo, a pair of cloud-based software providers for the decorated apparel and promotional products industries, were acquired yesterday by PSG and Blue Star Innovation Partners, both private equity firms. Former competitors, InkSoft and Printavo offer similar services. Terms of the deal were not disclosed…
Read MoreNFL Taps Four LA-Based Streetwear Brands to Design Super Bowl Apparel Capsules
Super Bowl LVI is this weekend, and the NFL is paying homage to Los Angeles, the game’s host city, in the most fitting way possible. No, the league isn’t staging a three-hour traffic jam on the 101. But it is working with four LA streetwear brands to release limited-edition apparel and merchandise capsules celebrating the city and the game…
Read MoreBengals Superfan’s Apparel Brand Blows Up After Cincinnati QB Joe Burrow Wears T-shirt to Game
Before the season, Ace Boogie sent a T-shirt he designed to three Cincinnati Bengals wide receivers and quarterback Joe Burrow. Months later, Burrow wore the shirt to the stadium for a game against the Kansas City Chiefs, and pictures of Burrow in the shirt made the rounds on social media. The Bengals won 34-31 to clinch the division, and, suddenly, everybody had to have one of the shirts…
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