“Sometimes we must say ‘no,’ but we should do so in a way that doesn’t create roadblocks between the customer and us,” says Shawna Keen, vice president of sales at Juice Marketing. “Instead, we always want to open new avenues of opportunity. Changing how we say ‘no’ has power.”…
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commonsku Announces 2022 skummunity Award Winners
commonsku held its skucon virtual event on Thursday, Jan. 18, and recognized four skummunity award winners. The skummunity awards honor the explorers, rule-breakers, dreamers and innovators in the branded merchandise industry. At the live skucon virtual event, four recipients were recognized for their radical leadership and generosity…
Read MoreConnecting Photo Shoot Locations to a Campaign Message
The Spector & Co. 2022 Feels Good Collection is inspired by the sustainable properties and natural feel of bamboo, cork, wheat and rPET. The collection is an assortment for work, home and all the fun places in between. We wanted to connect the concept of Feels Good with the photo shoot locations for the lifestyle images seen in our new look book…
Read MoreCap America Hires Tim Nixon as Sporting Goods National Sales Manager
Cap America Inc., Fredericktown, Missouri, announced that Tim Nixon has been hired as national sales manager for its sporting goods division. Nixon will be responsible for establishing, maintaining and growing sales within the company’s newest division. He will manage sales territories with 30 independent representatives…
Read MoreStorm Creek Announces 2021 Philanthropy, Environmental and Business Milestones and Awards
Storm Creek, a supplier of eco-friendly, outdoor-inspired apparel and outerwear, recently announced the results of its 2021 philanthropic and environmental initiatives, and key business awards and achievements. In 2021, Storm Creek contributed $190,000 in monetary and in-kind donations to national and local charities and…
Read MoreAlex Morin Joins Kustom Promos’ Growing Sales Team
Kustom Promos recently announced that Alex Morin has joined the company’s growing sales team. Morin has over 20 years of experience spotting hits and helping distributors create one-of-a-kind products for clients. Kustom Promos creates eco-friendly notebooks and custom-made pens no one has seen before…
Read MoreSpector & Co. Appoints Samantha Kates as Company’s First Chief Sales Officer
Spector & Co., Montreal, added Samantha Kates to its leadership team. Kates will lead the growing North American sales team. As a 20-plus-year veteran, Kates has made indelible contributions to the sales success of some of the most notable brands in the industry. She was most recently vice president of sales at commonsku…
Read MoreTarget Marketing Group Appoints Rob Ross as Chief Operating Officer
Target Marketing Group announced last week that the company has appointed Rob Ross as chief operating officer. He will assume day-to-day leadership of the company. John Leahy, president and founder of Target Marketing Group, will continue to serve as CEO. Before joining TMG, Ross spent two years at HALO in a senior management role as president of HALO Detroit…
Read MoreOverture Promotions Appoints Tej Shah as Head of Global Sales and Marketing
Overture Promotions announced that Tej Shah, vice president of e-commerce and marketing, is stepping into a new role as head of global sales and marketing. He will work with Overture’s sales teams to grow business, and will be responsible for new business development and brand awareness…
Read MoreAIA Welcomes 7 New Distributors to Owner Community
AIA Corporation recently welcomed seven distributors to its owner community: AB Swag, Champagne Branding LLC, Gerbo Designs, Imprint Logo LLC, K.W.A Group Branding, Stitched Expressions LLC and Tropical Promotions. Owners joining AIA this quarter will bring nearly $6 million in projected total contract sales to AIA…
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