Maple Ridge Farms, Mosinee, Wis., announced the addition of 14 new charcuterie boards to its already-expansive line-up of cheese packages. Many of Maple Ridge Farms’ cheeses have been awarded gold medals in competitions throughout the world, and all cheese packages include a branded serving board or slate plate. Its premier gift features four cheeses that…
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Charles River Apparel, Sharon, Mass., has introduced two new outerwear styles that reflect its commitment to developing sustainable products: the Lithium Quilted Hooded Parka for women and Lithium Quilted Hooded Jacket for men, both made of 100% recycled polyester, an eco-friendly fabric made using the yarn of recycled polyethylene terephthalate (PET) bottles. PET is a…
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PPAI has designated October 20, 2021, as Promotional Products Work! Day. The celebration will reflect the original program’s concept of celebrating the power of promotional products, but on a single day instead of over a full week. Throughout the day, PPAI, together with its members and other industry professionals, will…
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Since selling has shifted to digital-first and digital (mostly) interaction, we need to not make the mistake with our marketing by relegating it to lead-gen only or reduce it to branding, image and identity. Marketing is the key driver of new business and existing client sales. Here are two shifts we should make in our marketing to grow sales…
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Koozie Group, Clearwater, Fla., announced last week a new exclusive supplier partnership in the U.S. and Canada with SCX Design. Founded in 2017, SCX Design is a young French company that specializes in the design and creation of innovative products as a medium of communication…
Read MoreLast year, during the height of the pandemic, did you notice your neighborhood got a little, well, furrier? With the work from home revolution in full swing, people started thinking, “Hey, you know, now might be a good time to get a dog.” With all that newfound free time to take them for walks and…
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Pacific Emblem put its 9/11 20th anniversary police and fire patches into production, making them available online for those who want to collect a piece of history and help raise money for charities. They can be purchased by individuals and departments…
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HALO, Sterling, Ill., announced the acquisition of New York City-based distributor Captiv8 Promotions. “[Captiv8 president] Larry Shapiro has built an impressive business by focusing on creative product design and exceptional service to a list of blue-chip clients,” said HALO CEO Marc Simon. “The Captiv8 team’s core competencies align perfectly with the growing suite of client-centric…
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Associated Premium Corporation, Cincinnati, announced the launch of its new corporate brand identity, redesigned logo and updated website. Now known by the initials APC, these changes come at a time when the company is celebrating 40 years in business by evolving its service offerings and expanding its reach…
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Fluid Branding wants to plant one million trees. The distributor recently launched its “A Tree With Every Order” program, an initiative that reimagines the way promo businesses can work toward a more sustainable and socially responsible industry. Fluid’s Miles Lovegrove and Kyle Scott joined the show to tell us how it works, why it matters and why it’s smart business…
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