The largest distributor in promo increased revenue by 1% during the first half of 2026, according to newly released half-year earnings.
Read MoreAuthor: Tara Lerman
Cintas Announces Executive Leadership Restructuring
The Counselor Top 40 distributor separated its CEO and president roles, with Todd Schneider remaining CEO and Jim Rozakis promoted up to president.
Read MoreBaggage Claims: How Distributors Can Use Bags & Luggage To Elevate Their Campaigns
A good bag can elevate a promotion and the brand, fitting into campaigns with almost any customer vertical.
Read More25 US States Sue the Trump Administration Over New Global Tariffs
The suit, led by New York’s governor and attorney general, claims the administration enacted the most recent levies as a pretext to replace old tariffs.
Read MoreCounselor 2026 Supplier Entrepreneur of the Year: Mike Natenshon, Marine Layer
For this innovator, losing a favorite T-shirt was the prelude to building a stylish and sustainable high-end apparel brand.
Read MoreCounselor State of the Industry 2026: Strategies To Preserve End-Buyer Spend
As client marketing budgets tighten, distributors must act strategically and connect promo to ROI to protect spend.
Read MoreSanMar Adds Flexfit Headwear to Fall Lineup
While the top promo supplier has partnered with Flexfit for the last two decades, this marks the first time it will carry the brand’s products as a standalone offering.
Read MoreHit Promotional Products, Profill Solutions Name Brian Porter VP of Business Development
Porter, a member of the Counselor Power 50, previously served as chief revenue officer at Counselor Top 40 supplier Starline.
Read MoreGemline Adds The Chair Blanket to Its Fall 2026 Collection
The chair covering, created by City Bonfires, gained mainstream attention after receiving an investment deal on the TV series “Shark Tank.”
Read MoreSnugZ USA Announces Partnership With Zapped Headwear
The Counselor Top 40 supplier says the brand’s premium materials and modern styling match what distributors and end-buyers are looking for.
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