Lea Gilbert, who launched direct-to-garment apparel-decoration business Treehouse Creations in early 2025, has found success with old-fashioned sales tactics.
Read More4 Tips for Door-to-Door Cold Calling From a Gen Z Entrepreneur
Author: Theresa Hegel
Ross Hunter Joins Liquid Graphics as Chief Operating Officer
Most recently president of ROQ.US, Hunter will help Liquid Graphics expand its automation technology and grow business.
Read MoreFive Trends To Keep an Eye on in 2026
Here are five trends we believe will influence the converging worlds of print and promotional products in the months to come.
Read MorePrint-on-Demand Platform Printful/Printify Rebrands as FYUL
The e-commerce fulfillment firms merged last year. FYUL combines the technology and supply-chain capabilities of each brand, according to execs.
Read MoreWhat We’re Thankful for in Promo
Before heading off to our various Thanksgiving traditions, ASI Media’s editors took a moment to reflect on what we appreciate most about the unique industry we cover.
Read MorePromo Lessons From Patagonia’s Bold ‘Nothing We Do Is Sustainable’ Report
The clothing brand released its first-ever sustainability report and got candid about its progress and imperfections.
Read MoreAutomate & Elevate Event Explores AI’s Role in Promo
The virtual summit, hosted by Branded Merch Network on Nov. 13, featured leaders in the print, promo and apparel industries who are using generative AI and other automation tools to streamline workflows and increase profit.
Read More3D Apparel Simulation Tech Aims To Be ‘Visual Source of Truth’ for Industry
Technology company SEDDI recently released Decorator, which renders true-to-life digital representations of apparel styles available in promo.
Read MoreDialing Into Nostalgia: How Jackalope Kreative Turned Vintage Phones Into Branded Art
The distributor worked with a small mom-and-pop company to breathe new life into unused rotary phones, transforming them into a story-rich, sustainable, high-end promo product.
Read MoreQ&A: How Boundless Measures Sustainable Sourcing With PRISM Initiative
Andrea Stoll, chief marketing officer of the Counselor Top 40 distributor, explains how a responsible sourcing strategy that measures impact is a competitive advantage.
Read More