The launch of Universal Thread comes as large brands like Amazon have been strengthening their own private label apparel lines. While Target has long been known for its affordable apparel and lifestyle lines, it has been launching new brands over the past few years in order to respond to growing consumer demand…
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There are a few trends indicated by this ranking that could point to future possibilities for college apparel deals. The most significant of these is that as contracts get larger, as they most certainly will continue to do, they will likely trend in the direction of higher cash totals paid annually to universities…
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Apparently, Affliction acknowledged the likeness, but only agreed to stop selling six of the allegedly infringing items. This was not enough for Harley-Davidson, as it is now seeking $2 million per trademark for each type of product, as well as profits, damages, attorney fees and the destruction of all existing products that infringe on Harley-Davidson’s trademark…
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On December 16, followers of Under Armour basketball’s instagram account (@uabasketball) were instructed to search for a “drop zone pin” on a Bay Area map that could be accessed on their smart phones. Once these “drop zone pins” were found, fans were given a QR code that would provide them withdirections to a “Drop Zone”…
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It’s possible that these incidents may be coincidental, but if the opposite is true, if these are signs of Apple’s failure to keep up with the sheer speed and magnitude of its success, then this could pose a major problem for the company going forward. Despite its value, Apple can’t afford to keep losing public legal battles while also hemorrhaging public trust…
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This isn’t the first time that Marvel has had to resort to legal action in order to stop the use of its Punisher logo on promotional products and branded items by unrelated companies. In 2015, Marvel took Molon Labe LLC to court for its use of a strikingly similar logo on firearm-related products…
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The campaign, spearheaded by the brand’s first ever all-female team of executives, comes as part of a rebranding effort for American Apparel. New ads renew the brand’s trendsetting image while leaving its troubled past behind…
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Christmas shopping can be awfully daunting. With so many gifts to get, and such a brief window of time to do so, the holiday season greets us each year with its own share of stress and anxiety. That is, of course, unless you’re actually a sensible person who doesn’t wait until the last possible moment…
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Fans who stop by at the Joe Louis Arena will be able to pick up memorabilia and collectibles such as signed pucks, framed photos and team-related signage, as well as miscellaneous items from the Joe itself. These items include suite furniture, red folding chairs and pieces of the actual lockers used by countless players over the years…
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Even though Star Wars fans are well known for their enthusiasm regarding branded merchandise, Disney hopes that fans will buy in to this sort of merchandise that will allow the park to maintain its immersive look and feel. After all, it would be mighty strange to see aliens hawking t-shirts—or at the very least, not the fantasy world we’d like to imagine ourselves living in…
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