Even if you don’t watch golf, you’re likely familiar with the catchphrase “Dilly Dilly,” made famous in the lead-up to this year’s Super Bowl. Love it or hate it, you can’t deny the power of this phrase. However, if you’re Augusta National, the course that hosts the Masters, you can deny its use…
Read MoreAuthor: Tom Higgins
Starbucks Commits $10M to Find a Recyclable Single-Use Coffee Cup
The purpose of the venture will be to design and develop a fully recyclable and compostable cup for use in Starbucks’ 28,000 locations around the world. Each year, 600 billion paper and plastic cups are distributed globally, and despite reportedly accounting for only 1 percent of this total, Starbucks has decided to take initiative with the hope that other corporations will follow suit…
Read MoreThis ‘Spyro the Dragon’ Video Game Promo Is Delightfully Strange
Writers for Forbes and Paste Magazine reported receiving mysterious packages at their front doors, which, when opened, revealed purple, metallic-scaled eggs nestled within some real-life, pungent hay. A note was also included, on purple paper of course, reading “Something ‘s about to hatch,” and attributed to some fellow named Falcon McBob…
Read MoreThe Wall Street Journal: Why Use a Free Promotional Tote When You Can, Uh, Buy One Instead?
Simple yet hip, promotional totes have managed to displace their more costly competitors for a number of reasons. Not only do they offer a more sustainable option than plastic grocery bags, canvas totes also prove to be reliable accessories fit to make subtle-yet-certain statements on individual fashion and social sense. Totes are cool, and so are you, as long as you use them. That is, of course, unless you write for the Wall Street Journal…
Read MoreWe Re-Ranked NHL.com’s Top 10 Giveaways List Because They Got It Way Wrong
Apparently, the folks at NHL.com have been reading Promo Marketing. How else would they have decided to come up with a ranking of the top 10 promotional product giveaways for the 2017-2018 season? While we’re incredibly humbled to have received such an honor (or at least to bestow it upon ourselves), we thought we’d do the NHL a favor by contributing our own take to their ranking, one that will be equal parts unbiased and objective…
Read MoreStarbucks, Other California Coffee Companies May Have to Put Cancer Warnings on Cups, Packaging After Lawsuit Loss
A Los Angeles judge has ruled against Starbucks and other big-name coffee sellers in a lawsuit filed back in 2010 by a not-for-profit group alleging that the companies were required to warn consumers about carcinogenic chemicals in their products…
Read MorePromotional Products Highlight April Fool’s ‘Rebrand’ From Arby’s and Warby Parker
We don’t know about you, but those grocery bag inspired t-shirt designs look pretty sweet. There’s something here for everyone, whether you’re a purveyor of fine meats, or simply farsighted (honestly, this might make the food look better, so you could ditch the glasses for the duration of your meal). Speaking of meals, the rebrand also features the launch of an exciting new snack…
Read MoreElon Musk’s Boring Company to Sell Life-Size Stone Lego Bricks, Because Why Not
Elon Musk is many things, and slacker is not one of them. Now, the man can rejoice under the glow of a brand new title, given to him by us, the folks at Promo Marketing. Despite the fact that he will likely never read this, we are bestowing the title of World Promo Champion upon him. You’re welcome, Mr. Musk…
Read MoreIt’s Time to Start Selling to the Real Estate Industry
In the real estate business, hospitality is key. When people are searching for their future home, they want to feel comfortable, not only with the physical place they will be living in, but also with the person they hire to help them find it. This is what makes the job of a real estate agent…
Read MoreSamantha Bee, Host of TBS’ Full Frontal, Moves T-shirt Production to Puerto Rico
Full Frontal will work with two businesses in Puerto Rico, Transom for printing and Suxess Clothing for the design of its charitable T-shirts. While their offering features T-shirts for a number of charities, the collaborative effort in Puerto Rico will include a “Frontal Entero” T-shirt to commemorate the special and raise money through the Hispanic Federation to support hurricane relief in Puerto Rico…
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