Asking solid questions can make the difference between an effective promotion and a flop. Here are some suggestions to help you reach your target audience.
Read More99 Problems: An ineffective promotion shouldn’t be one
Category: Awareness
In the Know
Are you looking for a product that sends just the right message for an awareness campaign? Here are some suggestions.
Read MoreProduct Spotter: Free Gear at the Broad Street Run
A first-hand listing of the many promotional items given out before, during and after the Philadelphia’s 2011 Broad Street Run.
Read MoreHappy (Earth) Mother’s Day!
I recently interviewed Mark Trotzuk, president of Boardroom ECO Apparel, for one of the articles I’m currently writing for our upcoming June responsibility supplement, which is a mini-issue about all kinds of great stuff like corporate social accountability and environmental stewardship.
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