A group of people quickly agree with the statement “Face to Face Selling is Dying,” perhaps too much. For you, I say well done but don’t be too cocky, there are still quite a few people who like to do business face to face even if we see it changing.
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If the networking you have been doing isn’t getting the results you want, here are three mistakes you may be making and how to avoid them.
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People complained that The Livestrong Foundation’s post-Lance Armstrong logo wasn’t enough of a change. One company decided to do something about it.
Read MoreEducation is the foundation of an empowered brand with a loyal following of customers. An empowered brand with loyal customers becomes in turn a loyal client, but how do you develop a client, their brand, and their customers into empowered ones?
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Baseball and business are more alike than you might think. Whether it’s putting in perspective the struggle for success in today’s increasingly challenging business world, or just remembering to thank your clients, there’s a lot we can learn from America’s Pastime.
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Not pre-qualifying prospects is one of the biggest mistakes promotional products professionals make. So how can you identify good prospects? One solution is to pre-qualify them by knowing the answers to these 7 questions.
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It can take a long time and a lot of work to achieve a strong position in the market, but the rewards are well worth the effort.
Read MoreIf you have been in our industry longer than 10 years, you will probably agree that we have seen significant changes in the way we service our clients. The two most significant changes have been with communications and the “reactive” nature to our sales process today.
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Recently, I’ve had some Yellow Page directories drop onto my driveway in a plastic bag. Years ago, I used to look forward to seeing these and checking out what my competitors were doing. Now, the book goes immediately into the recycle container.
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You’ve probably been taught to upsell, which is trying to get someone to purchase more than they originally intended or needed. Maybe it’s time to move away from upselling and instead think about upserving.
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