“Sixty queens there may be, and eighty concubines, and virgins beyond number; but my dove, my perfect one, is unique…” (Song of Solomon 6:8-9). This Old Testament verse, interestingly written by one of my very distant relatives (Solomon), beautifully makes a point that modern day language can’t quite convey. Every business must have a unique…
Read MoreCategory: Promo Products
11 Keys to Great Success in Life and Business: Key 8: Major in the Majors
All work is not created equal. There are really two types of work. The first type is the work that can make you wealthy. The second type is the work that might make you crazy and certainly won’t make you wealthy. In our business, there are only four types of activities that will make a…
Read MoreScary Stuff: Innovate or Die
What are you going to do in 2016 that is going to make you even more relevant in 2017? What are you going to do to create the customer experience needed to ensure that you can compete and flourish long term? Are you going to curse the online challengers who are driving you crazy? Or,…
Read MoreWhen I Say ‘Swag,’ People Smile
I just attended a conference (outside the promotional products industry) where I had the chance to speak to business leaders from information technology, sales and marketing. In several roundtables, and of course over cocktails, people would ask what my company does. With some I said, “We sell promotional products, items with logos, such as the…
Read MoreCan I Run a Report on Amount of Sales from Customer Groups in QuickBooks?
Question: Is there some way in QuickBooks to run a report showing the amount of sales from a particular group of customers? Answer: Yes. QuickBooks allows you to define “Types of Customers.” When you open a customer in the Customer Center, click on “Additional Info” on the left side of the screen. There you can…
Read MoreThe Industry “Disruptors”—How Do They Affect You?
Thanksgiving is a time to reflect of on all the things we are thankful for. I’m thankful for my family, my health, my business and the opportunity to have a positive impact on the community around me. Recently, I was blessed to be able to attend the ASI Power Summit, which is a gathering of…
Read MoreCan’t Wait for Tomorrow
Paul Bellantone and I walked to dinner after the first day of PPAI’s 2015 Product Responsibility Summit and talked about the same thing we always do: the best concerts we’ve seen recently. (Foo Fighters and the Smashing Pumpkins, for the record.) We also talked about the summit and the state of promotional product safety. Standing…
Read More11 Keys to Great Success in Life and Business: Key 7: Be Accountable
The key difference between big businesses and small businesses is that big businesses are driven by timely accountability. Big businesses have boards of directors/advisers to whom management needs to report. If you want to maximize your results, you need to be accountable. Most small-business owners started their businesses because they wanted independence. I get it.…
Read MoreHow Much Can I Charge a Customer for Using a Credit Card?
Answer: The safe and easy answer is “nothing.” Some states prohibit surcharges for credit card use, period. Some states permit it but with some complicated qualifiers, like no surcharge on debit cards, surcharge limited to what you actually paid and other such language buried in your merchant service agreement. The regulations are too many, making…
Read MoreWhat Opportunities Are You Missing?
I am writing this piece on a business trip like I’ve never taken before. In the past, I’ve traveled a bit, presenting education sessions at trade shows and regional associations. I’ve attended amazing conferences, like the PPAI North American Leadership Conference. This year, I’m attending the ASI Power Summit. The relationships that are nurtured and…
Read More